Senior Digital Analyst

3 weeks ago


Auckland, New Zealand Television New Zealand Ltd. Full time

If you are a highly motivated individual with a passion for digital analytics and a desire to make an impact in the media industry, we want to hear from you Apply now to join our team at TVNZ and help shape the future of digital media in New Zealand.The opportunity - Te turangaThe Senior Digital Analyst at TVNZ plays a pivotal role in driving data-driven decisions and shaping our digital strategy. This position is responsible for delivering advanced digital analysis solutions, mentoring analysts, and supporting the Head of Analytics in executing our analytics solutions and business intelligence roadmap. The ideal candidate will have a strong background in digital analytics, a passion for innovation, and the ability to connect insights with broader business objectives.Key Responsibilities:Develop and support implementation of processes, tools, automation, and self-service options to increase the data analytics capability of TVNZ.Input and ownership of the B.I roadmap for self-serve insight.Deliver analytics solutions, with robust and innovative methodologies, that support business understanding of digital audience behaviour and revenue drivers (covering but not limited to product, content, marketing and commercial).Liaise with stakeholders to understand business requirements, developing solutions that ensure the value of work requests and projects.To be successful in this role, we are looking for:Advanced analytical and numerical reasoning with at least 4 years' experience with big data, developing analytics methodologies relating to consumer behaviour.Good understanding of statistical models and their application to lead in discussions with data scientists and analytics consultants.Advanced Coding and B.I skills (SQL/ Python & PowerBI, familiarity with Databricks and Google Analytics preferred).Understanding and compliance of data governance and privacy principles.Highly skilled in database extraction and data manipulation.Experience using or knowledge of Azure and Databricks.Competence in effectively analysing, interpreting and communicating data & information.Builds strong relationships and works collaboratively with internal and external stakeholders.Demonstrate a high level of commitment and support for the company and team.Interpret and explain complex concepts clearly and in an accessible manner, both in written and verbal form.Be a mentor to more junior analysts, supporting them to advance their technical and analytics skills.Gain the confidence and trust and exhibit appropriate sensitivity to feelings of others.Demonstrate high levels of integrity and honesty.TVNZ is an equal opportunity employer and welcomes applications from individuals of all backgrounds and experiences. We are committed to creating a diverse and inclusive workplace where everyone feels valued and respected.
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