Growth Marketer

3 weeks ago

Auckland, New Zealand Multitudes Full time

Kia ora and welcome to Multitudes We're on a mission to make tech equitable and inclusive – and we're hiringOur product is an AI agent that not only enhances product delivery but also nurtures teams – by making sure everyone is getting the feedback they need, that work is distributed fairly, and giving visibility to the warning signs of burnout.Our dedication extends beyond our product to how we operate. Every aspect of our team, from hiring practices to product development, is infused with our commitment to diversity, equity, and inclusion.We're excited to announce our second raise, bringing us to ~$4M in funding. We've got incredible supporters, including Blackbird Ventures, Ellen Pao (of Reddit, Project Include), Jon Williams and Doug English (co-founders of Culture Amp), Vaughan Fergusson (founder of Vend, now Lightspeed), and more. With this support, we're excited to expand our team and embark on the next chapter of our product journey.About the opportunity: Growth MarketerAs our Growth Marketing Lead, you'll be an early and high-impact GTM team member with your work having a tangible impact on Multitude's growth. We have customers who love us, promising pipeline metrics (for example, a 46% conversion rate from trial to paying) and we've gained early wins and learnings through content, inbound marketing, word of mouth and building meaningful communities.Now, it's time to double down and scale the impact of Multitudes. You will play an influential and pivotal role in building and executing a Marketing strategy that delivers meaningful revenue growth. We're looking for an exceptional generalist - someone who thrives both setting the direction and then delivering on it. You'll work closely with Sales to scale a pipeline that converts. Ultimately, you are a critical unlock for business growth, driving awareness and demand so that we can connect with values-aligned customers.In a given week, you might:Own the Digital Marketing strategy and delivery, including online campaigns, website touchpoints and virtual events.Analyze metrics to optimize and deliver better results over time. Delivering meaningful insights to the whole team that drives our direction and where to invest energy.Kick off the week with Lauren (our founder) and Vivek (Head of AI Strategy) to review recent experiments, sales pipeline and key company metrics.Meet with customers to test, inform and refine messaging. You will combine qualitative insights, with data collected through online experimentation.Leverage content in an effective and meaningful way across diverse marketing channels to drive short and long-term results.Work closely with external contractors to ensure close alignment and that we're all moving in the same direction.Work closely with Laura, our exceptional product designer, to improve and optimize our website.Partner with our Engineering team to deliver best-in-class product launches.Throughout all of this, live our values.This role has the potential to scale as our company grows.Core skillsRequiredStrong analytics foundation, and passion for applying an approach to problem-solving that is deeply driven by data and metrics.Deep customer empathy – you're eager to meet with customers to better understand their pain points, test messaging, and craft stories about their successes.Strong written and verbal communication skills with the ability to generate meaningful and compelling content.Proven experience in a digital marketing-focused role, ideally for a high-growth SaaS business.Nice to haveExperience in growth within a modern B2B SaaS company.Experience with Webflow, Figma, and Hubspot.Experience in working with audiences outside of ANZ – the majority of our customers at Multitudes are in North America and Europe.Experience with coding and/or working with developers.What we provideSupportive working environment with remote & flexible work options.Commitment to diversity, equity, and inclusion – both in how we work as a team and in our product development practices.Opportunity to be part of an impact-led, fast-paced startup.Compensation includes $105-140K salary plus a meaningful equity share in Multitudes.Regular board games, an in-person team week in a beautiful location every 6 months, and other fun team activitiesThis is a role where the sky's the limit – we'll support you in the first month to learn more about the product and our audience, and then we'll back you to take the lead in finding the right experiments, clear messaging, and values-aligned contractors to help us along the way.We are committed to building a diverse and inclusive team; we cannot succeed in our mission without it. People from marginalized groups are particularly encouraged to apply.Note that this is a full-time role based in New Zealand/Australia.Ready to apply?Please email ****** with:A copy of your CVA few sentences sharing why you're interested in working with usAn example of an experiment you did with B2B marketing to generate top-of-funnel leads.Reach out with any questions. We look forward to hearing from you
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