Senior Digital Planner
3 days ago
We are on the hunt to find a success driven Senior Digital Media Planner. Someone who shares their same guiding principles, of being a good human - here to bring the best out in each other, being team-centric and collaborative - delivering magic by embracing a diverse set of skills and views and hungry for growth; personally, professionally and for their clients’ business.
Role and Responsibilities
You will be reporting into our Head of Media with the following key responsibilities
- Planning all digital marketing campaigns across all digital channels that deliver to clients business objectives
- Driving innovation - identifying new media platforms, ideas and approaches that have the potential to drive better results
- Developing relationships with tech partners and cultivating opportunities to be first with products and technology
- Ensuring that the campaign management team deliver best optimisation to clients success metrics - including testing to validate new ideas and opportunities
- Comfortable implementing campaigns, managing SEM team and other suppliers.
- Reporting performance across all digital marketing campaigns, assessing against goals (ROI and KPIs) and always delivering insight and direction to deliver best performance
**Requirements**:
- 5+ years of client facing digital marketing experience
- Solid knowledge of Meta, DV360, SEM, GA4 and experience with Google Tag Manager
- Highly creative with experience in identifying target audiences and devising digital campaigns that are effective at all point of the consumer journey
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
**Benefits**
YoungShand is an indie agency on an upward trajectory. We have a strong focus on New Zealand businesses making an impact in the world. We are lucky to work out of a stunning office is centrally located and has the added bonus of being dog friendly - if you have a well behaved pooch who likes hanging out with good humans too. Along side creating great work, we have a flexible working environment that allows for a good work/life balance. We have a 3 days in / 2 days wfh policy - and for two weeks of the year you can work from another location of your choosing.
We work with brands that communicate with all New Zealanders, so diversity in our team enables us to leverage our unique backgrounds, qualities, and contributions to deliver the best work. We encourage an inclusive creative workplace culture.
Our integrated model pulls together all the skill sets required to create the best work for our clients - from strategy to creative, design, dev, production, client service and media. This is an opportunity to be part of the next exciting phase of YoungShand.
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