Brand Manager

4 months ago


Auckland City, New Zealand Reckitt Full time

Want to push the boundaries? As Brand Manager Durex/Intimate Wellness you will have the freedom to challenge the status quo, developing exciting brand strategies and communication plans to grow the Durex & KY brands.

This role offers the unique opportunity to contribute to the brand transformation and consumer marketing strategy for Durex the worlds number one condom brand in the highly competitive & complex Australia and New Zealand Intimate Wellness category.

The role offers fantastic experience development & delivery of the brand transformation & long-term innovation strategy, while also shaping an exciting partnership for global role out & new consumer experience digital communications model all in a purpose lead environment & culture.
- Based in Auckland, NZ
- Competitive Salary & excellent benefits package

**Working on the Durex brand, you’ll**:

- Use insights and data to develop ambitious brand plan strategies with the Senior Brand Managers and Category Managers.
- Analyse market data and consumer insights to assess performance, identify future source of growth and develop recommendation
- Work with creative agency partners to develop purpose & insight led briefs to deliver impactful creative content for use on TV, social & digital.
- Manage the launch of new products and oversee the total brand portfolio
- Be responsible for the achievement of financial and market share targets for your brand and track business performance
- Manage the marketing budget for your brand (P&L management) and achieve financial and market share targets
- Contribute to optimize the sustainability of your products.

**You’ll succeed because**

you’re a natural marketer and will have:

- Brand marketing or Trade Marketing experience
- Have worked in an FMCG before and/or have a background in digital campaigns (TikTok etc)
- Are degree educated with a focus on Commercial/Marketing discipline
- Are a proven strategic thinker, with a background in brand planning and activation
- Are analytical in your approach to make recommendations and decisions
- Strong commercial acumen with experience across financials and P&Ls
- Love to collaborate across diverse teams whilst having ownership across projects
- Have the influencing and communication skills needed to get others behind your projects.

**You’ll love it because**

you’ll have the freedom to make a difference. You’ll put your own ideas into practice. The products you help us get out there will allow people to live healthier lives and have happier homes. And our dynamic, ownership-driven culture will bring the very best out of you, every day.

**Equality**:
At Reckitt, we recognise that in real life, great people don’t always ‘tick all the boxes’. That’s why we hire for potential as well as experience. Even if you don’t meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. Come and join a team whose purpose is to protect, heal and nurture in the relentless pursuit of a cleaner and healthier world.

All qualified applicants to Reckitt will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.


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