Senior Marketing Manager

6 months ago

Auckland City, New Zealand ANZ Banking Group Full time

**Req ID**: 68373
**Department**: Data & Marketing - Marketing CoE
**Division**: New Zealand
**Location**: Auckland
Ko Mātou - About Us

Kia Hanga I Te Ao, E Ora Ai, E Tupu Ai, Te Tangata Me Te Kainga. At ANZ, we're shaping a world where people and communities thrive, driven by a common goal: to improve the financial wellbeing and sustainability of our millions of customers.

Mō te tūranga - About the role

As a Senior Marketing Manager in our Marketing Centre of Excellence, you’ll play a key role in helping develop and deliver marketing strategies for a customer segment in the newly formed Brand and Advertising Discipline. This role is responsible for executing marketing campaigns and initiatives that grow the ANZ brand, create positive financial wellbeing outcomes for our customers, and achieve growth objectives for our business.

Banking is changing and we’re changing with it, giving our people great opportunities to try new things, learn and grow. Whatever your role at ANZ, you’ll be building your future, while helping to build ours.

Ka aha tō rā e kite ai? - What will your day look like

As a Senior Marketing Manager, you will have the opportunity to:
Identify and develop propositions that will best address current and emerging customer needs.
Develop communication plans and creative/media execution.
Team leadership - provide effective and values led leadership for a squad of multi-disciplinary team members.
Develop and implement current and future best practice within the Brand and Advertising discipline.
Making sure initiatives are developed in accordance with regulatory and compliance requirements.
Ensure all financial, reputational, and operational risks are effectively managed.

**Role Location**: Auckland

**Role Type**: Permanent

Ōu Pūkenga? - What will you bring?

To grow and be successful in this role, you will ideally bring the following:
7 years+ marketing or customer strategy experience.
Expert domain knowledge in brand and advertising programmes.
Advanced knowledge of creative advertising development.
Ability to guide and judge creative excellence by developing high-quality AV, visual and written communications.
Team leadership experience.
Insight development, an inquisitive mindset and ability to identify and develop customer insight.
Problem solving & numerical skills, including strong ability to interpret customer insights into action.
Partner management skills, ability to build positive and productive relationships with external marketing partners.
Excellent interpersonal skills to build and influence positive collaborative relationships with mid-senior level internal stakeholders.
Strategic planning skills, including ability to craft and present strategic recommendations.
Persuasion and influencing skills, including ability to confidently present and gain buy-in to strategic recommendation.
Highly organised, excellent prioritisation and capacity management skills.

You’re not expected to have 100% of these skills. At ANZ a growth mindset is at the heart of our culture, so if you have most of these things in your toolbox, we’d love to hear from you..

He aha te take e uru ai koe ki a mātou? - So, why join us?

From the moment you join ANZ, you'll be part of a work whänau striving towards a common purpose: shaping a world where communities thrive.

But it's not just our customers who'll feel your impact. You'll feel it too. Because at ANZ, you'll have the resources, opportunities, and community you need to take the next big step in your career.

We're a diverse community at ANZ in different roles, different locations, doing different things. That's why we have a range of flexible working arrangements, so our people can 'make work, work for them'. We also provide a range of benefits including access to wellbeing services and discounts on selected products and services from ANZ and more.

At ANZ you'll be part of an organisation where the different backgrounds, perspectives and life experiences of our people are celebrated. That's because We're committed to building a workplace that reflects the diversity of Aotearoa New Zealand's communities. Join us and get involved in one of our affinity networks which help us to better understand and meet the needs and interests of our increasingly diverse workforce.

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