Partnership Marketing Specialist
3 months ago
At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.
And as part of our Marketing team, you’ll be working with key strategic partners and delivering world class marketing to help New Zealand become one of the healthiest and best protected nations in the world. You will also have a unique and important part to play in helping more people live Healthier, Longer, Better Lives.
The opportunity:
We're seeking an ambitious, results-driven Marketing Specialist to deliver market-leading Partnership Marketing strategies and tactics.
You’ll be working with established and well-known brands on exciting and challenging projects in bancassurance and consumer markets, collaborating with cross-functional teams and stakeholders to create and execute fully integrated B2B and B2C Partner Marketing activities, leveraging existing Marketing tools and channels to deepen our relationships with existing channels.
This is a 12-month fixed term role covering a period of parental leave.
What you’ll be doing:
- Strategically minded, you’ll create and deliver high-performing partnership marketing that delivers maximum value to our Distribution Partners and Customers.- Leverage existing Marketing Lead Gen, Digital, and CRM tools and programs to create deeper customer relationships and delivery efficiencies.- Grow our key partnerships to create differentiation and engagement from new and existing business customers.- Implement and maintain performance measurement programs that align with AIA's core KPIs.
What you’ll bring:
You have positive energy and determination to continuously improve and push boundaries. You’re described as a strong all-rounder with well-developed EQ who enjoys influencing and relationship-building, with the capability to get buy-in in different ways. To be successful in this role, you’ll also bring:
- Strong problem-solving skills and digital marketing knowledge.- A balance of creative and commercial thinking.- Ability to form strong relationships with senior stakeholders and present ROI.- Strong understanding of specialist marketing functions particularly digital, CRM and Marketing Automation best practices.- Experience in dealing with complex products, with large and diverse customer bases.- B2B and financial service experience would be advantageous, though not necessary.- A positive, proactive approach.
Why choose AIA?
At AIA, we’ve made a promise to help people live healthier, longer, better lives. And it starts with our own people.- We invest in training and development to build on your current skills- Career development through internal mobility opportunities- Work for a business helping make positive health and wellbeing changes to the lives of New Zealanders- Access additional leave days to recharge and refresh yourself- Enjoy wonderful Health and Wellbeing initiatives that support you- Work with supportive and inclusive managers- Flexible working arrangements.
What’s next?
If you're a driven and passionate Marketing professional, looking for an opportunity to take the next step in your career, we'd love to hear from you.
We are a 2024 Circle Back Initiative Employer - we commit to respond to every applicant.
Recruitment Agencies: Our Talent team does not require any recruitment agency support.
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