Communications and Marketing Advisor

7 months ago


Wellington City, New Zealand Hanga-Aro-Rau Full time

Exciting opportunity for an advisor fluent in te reo Māori to deliver innovative, high-quality and effective communications and marketing strategies.

Te Whakahou i te Mātauranga Ahumahinga, the Reform of Vocational Education (RoVE), is the largest vocational education transformation our generation has seen. One of the significant milestones is the formation of six new industry-led Workforce Development Councils (WDCs). They enable industry to have a greater leadership role in vocational education.

WDCs form an important part of the new unified vocational education system by ensuring industry has a stronger voice in making Aotearoa’s workforce fit for today, and for the future.

The reforms are an opportunity to set up a new system working with Iwi and Maori that prioritises Māori success. It will support a shift to more culturally responsive teaching and learning, where learners know they are valued. It is also a chance to make sure there is a much stronger voice for Māori businesses and iwi development.

**About the Role**:
E ngākau ana koe ki te whakapakari i ngā kaimahi ahu mahi? Haere mai ki a Hanga-Aro-Rau.

The Communications and Marketing Advisor will work with the Communications and Marketing Manager and the rest of Hanga-Aro-Rau to deliver innovative, high-quality and effective communications, marketing, media and industry engagement material to support the achievement of Hanga-Aro-Rau priorities and objectives.

The purpose of this role is to use quality marketing and communications to build trusted relationships and partnerships between Hanga-Aro-Rau and industry, iwi and hapū, Te Tiriti partners, learners and their whānau, and across the workforce development landscape. You will also build strong relationships across the Hanga-Aro-Rau tīma and produce internal communications across a variety of channels.

**Key responsibilities**:

- Support the delivery of on-brand communications, media, marketing, events, and social media activities to connect Hanga-Aro-Rau to our wide array of audiences - internal and external.
- Monitor, analyse and utilise data-led insights to guide recommendations for external marketing and communications performance against strategic business priorities and objectives.
- Ensure alignment of the Hanga-Aro-Rau portfolio of marketing and communications activities with our evolving brand and contribute to its development.
- Collaborate across WDCs to contribute to a strong and connected approach to messaging, presentation and engagement materials while elevating the unique nature and work of Hanga-Aro-Rau
- Support projects, collaborate cross-functionally and with suppliers to deliver on time and to objectives.

**Key requirements**:

- Fluency (or actively on the learning journey towards fluency) in te reo Māori, both written and spoken, and excellent understanding of tikanga Māori and te ao Māori
- Excellent writing skills with experience writing for different audiences, including internal - using plain language and making things accessible.
- A good understanding of marketing and communications principles and their implementation
- A professional, positive, flexible and diplomatic approach to problem-solving
- Expertise in managing multiple channels and conflicting priorities
- Strong planning and organisational skills

**Te Tiriti o Waitangi**
- Understand Te Tiriti o Waitangi and supports capability building across the Workforce Development Councils
- Work with Te Tiriti o Waitangi partners to co-design functions and activities and influence, engage and embed initiatives across the system
- Ensuring that the work is informed and agreed by our partners and we meet their reporting requirements
- Demonstrate how your work supports Māori-Crown relationships
- Influence positive behaviours within industries and employers to impact success for Māori in the vocational education system.

Exciting opportunity for an advisor fluent in te reo Māori to deliver innovative, high-quality and effective communications and marketing strategies.



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