Marketing Specialist

4 months ago

Auckland City, New Zealand ITW Full time

**“**_Together We Explore_**”**
- It's not every day you find a place that gives you the opportunity to build a career as individual as you. At ITW, anything is possible. We're looking for self-starters, driven people who are curious about the world and always looking for ways to add value and make continuous improvements. Our success comes from our culture of collaboration, so if you've got the ideas, we've got the team who will support you every step of the way. ITW is a _**_Fortune 200_**_ company operating in nearly every corner of the globe. Whilst you might not be familiar with ITW, this role works with some of the premium brands in the hardware and construction products industry, such as Paslode, Pryda and Ramset._
- ITW has a unique culture - we think like entrepreneurs and focus on achieving big goals in the simplest way possible. This is embedded into our business model and the ways we work
- it's all part of the DNA that has led to over 100 years of success globally._

Join our dynamic **Residential Division Marketing** team as a **Marketing Specialist** and roll up your sleeves and unleash your creativity As a pivotal member of our close-knit crew, you'll dive into the exciting world of strategic marketing initiatives aimed at fortifying the Paslode and Stockade brands.

You'll be at the forefront of new product launches, executing trade marketing activities, crafting captivating digital content and campaigns, and fine-tuning marketing strategies to ensure our brand and products shine brightly in the market.

Based in Auckland, New Zealand

**The Impact You'll Make;**
- Assist the Trade Marketing Manager with the management and implementation of trade marketing activity for trade customers in New Zealand;
- Develop and deliver, in collaboration with agency partners, product, technical and sales teams. content and collateral to support brand and product collateral, technical communications, internal and external presentations for New Zealand market;
- Work closely with the product teams to support the delivery of all product go-to-market plans for New Zealand in collaboration with ANZ;
- Support trade marketing and product teams to deliver packaging and merchandising solutions across our New Zealand Channel;
- Ownership of all division owned websites and website strategy, including management of external vendors (ANZ);
- Lead CRM strategy, implementation and customer journey strategy & execution, including management of external vendors (ANZ);
- Support the development and continued refinement the brand value proposition across digital programs to drive awareness, advocacy and purchase across end users and channel partners;
- Perform any other duties or serve in such other capacity as may be determined by the company management; and
- Comply with all ITW company policies and procedures including but not limited to EEO, anti-discrimination.

**About you**:

- Minimum of 3 years' experience in a brand or communications role;
- Experience collaborating with channel customers to develop joint marketing plans;
- Experience with marketing campaigns and events from planning through to delivery;
- Excellent business communication & stakeholder engagement skills;
- Demonstrated Project Management skills;
- Demonstrated copywriting & proofreading skills;
- Passion for Digital marketing and up to date with the latest digital marketing practices ;
- Drivers License required;
- Basic graphic design skills including use of Adobe suite of design programs would be a bonus; and Construction industry experience preferred but not essential.

**_Additional Information_

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