Brand Marketing Manager

6 months ago


Auckland City, New Zealand JUCY Full time

At JUCY Group Ltd, we stand for being adventurous, enthusiastic, playful, big-hearted and social. With our products and services, we aim to give travellers the green light to have the time of their lives

As the Brand Marketing Manager here at JUCY Group Ltd, you will work across both our brands - JUCY Rentals, our iconic green and purple campervans, and Star RV, our new premium motorhomes - across both New Zealand and Australia. We move fast here, so you’ll need the ability to multitask and priority-shift in fast-paced, deadline-driven environments.

Reporting to the Head of Brand and Marketing, you’ll have full ownership of a number of areas, as well as the opportunity to work collaboratively with the wider Brand and Marketing team on delivering campaigns and activations to a varied customer base of energetic travellers, as well as premium customers.

With experience in project management, brand marketing, and channel strategy, you will exercise judgment to prioritise workflows, manage key campaign milestones, communicate dependencies, and jump in where needed to execute campaign elements. As such, you’re attentive to detail, skilled at communicating with diverse teams, and have experience in ATL, BTL, and TTL campaign production.

You will have a strong understanding of brand across all customer touchpoints, ensuring that all stages of the customer experience are aligned to our brand guidelines and tone of voice to ensure a consistent brand experience.

JUCY Crew are well-travelled, passionate, friendly and knowledgeable. Everyone lives and breathes our values every day - Fun, Family, Passion, Pride.

**What you need to have**:

- 5+ years of relevant marketing experience
- A Tertiary Education in marketing or related field
- Excellent communication skills\ that are adaptable to various audiences
- The ability to be a self-starter
- Excellent writing skills - we stan a grammar nerd
- To be highly organised with an eye for detail
- Ability to work under pressure
- Proficiency with creative software/tools, Canva/Adobe

**At JUCY we offer the following**:

- A full-time opportunity
- A vibrant and fun working environment
- Opportunity to take your career further in the Tourism industry
- Amazing company culture, working with people from all over the world
- Great JUCY perks, such as 5 days of free campervan hire

So, if you think you’ve got what it takes and are keen to live by our JUCY values of FUN, FAMILY, PRIDE and PASSION, what are you waiting for - get in touch and make a difference



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