Senior Content Specialist

6 days ago

Wellington City, New Zealand New Zealand Government Full time

Everybody should have a warm, dry and secure place to live that meets their needs and with access to the support they need. We act as stewards or kaitiaki of the housing and urban development system. It's our job to share a lasting platform that helps communities to thrive. Mō te tūnga | About the role Reporting to the Manager Corporate Communications and Channels, you will be responsible for leading the development and implementation of our content and social media strategies. You'll be collaborating with the team and the wider business to identify communications opportunities, and you'll develop compelling written and visual content for a range of channels, including social media, our website, intranet, and publications and collateral. On a day-to-day basis you'll be responsible for managing and monitoring our social media accounts. Using analytics and insights, you'll report on social media and content performance to identify ways to continuously improve our content and channels. Opportunity to lead our content and social strategy. The salary range for this role is $97,771 - $119,498 + 3% Kiwisaver contribution. Ō wheako, ō pukenga | About you You're a creative storyteller, a relationship-builder and you have a proven track record in grasping complex concepts quickly and translating them into compelling content. Drawing on your experience of developing content strategies and the management of social media platforms, you'll be comfortable working at pace, juggling deadlines and delivering quality outputs. You're able to turn your hand to everything from writing, editing and proof-reading internal and external communications materials; creating high-quality video and photographic content; to briefing in and managing the end-to-end production of publications and collateral. Ideally, you'll be experienced in using creative software to produce on-brand visual communications as well. To be successful in this role you'll be hands-on, happy to get stuck into the day-to-day work, while maintaining a strategic view of how content supports our organisational strategy and communications and engagement objectives. What you'll bring to the role
- Demonstrated experience in a communications role
- Proven ability in creating compelling written and visual content, tailored to the audience and the channel
- Experience in the development and implementation of content and social media strategies
- Excellent writing and editing skills, with strong attention to detail
- Experience in social media monitoring and management, including developing content plans, scheduling and publishing, moderation, and community management
- Experience monitoring and interpreting data and insights across different channels, and providing recommendations for improvements
- A deep understanding of the social media landscape and social media best practice and use, ideally within a government context
- Knowledge of web content best practices, including writing for the web, plain language, search engine optimisation, and accessibility
- Experience in developing briefs for external vendors such as designers, photographers and videographers
- Video and photography skills, with experience in using graphic design software an advantage

About us | Mō mātou Te Tūāpapa Kura Kāinga reflects the intention of 'the foundation for a treasured home'. The name comes from the Māori whakatauki (proverb) 'he kurakāinga e hokia, he kuratangata e kore e hokia', - 'a treasured home will endure, not so a treasured person'. It carries with it a strong connection to our purpose: he kāingaora, he haporiora - thriving communities where everyone has a place to call home. The importance of ensuring the wellbeing of people within the home, and our connection with the land - acknowledges the generations of people who have always called this place 'home' - and affirms our commitment to delivering for future generations of New Zealanders. Ngā painga | What we offer
- Flexible working to give work/life balance
- Engaging employee-led people networks that celebrate diversity, provide safe spaces, and encourage thought-leadership
- Modern office space and cloud -based technology that allows for joined up, cohesive collaboration
- Wellbeing initiatives, tools and courses, and a discounted health insurance scheme
- Open minds - we aren't afraid of change and encourage fresh approaches and ideas from people who want to make a difference

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