Head Of Marketing

3 weeks ago

Auckland, Auckland, New Zealand Banyan Software Full time
Banyan Software provides the best permanent home for successful enterprise software companies, their employees, and customers.
We are on a mission to acquire, build and grow great enterprise software businesses all over the world that have dominant positions in niche vertical markets.
In recent years, Banyan was named the #1 fastest-growing private software company in the US on the Inc.
5000 and amongst the top 10 fastest-growing companies by the Deloitte Technology Fast 500.
Founded in 2016 with a permanent capital base setup to preserve the legacy of founders, Banyan focuses on a buy and hold for life strategy for growing software companies that serve specialized vertical markets.
This is a broad role Head of Marketing and your days will be full of variety.
Key deliverables are driving traffic to our front door to support Medtech meeting business goals, telling the story about what we're about and delivering to our customers through a range of channels, and ensuring a variety of audiences are communicated with effectively (including our own people to enable our culture transformation).
About Medtech is the market-leading provider of primary health tech solutions in New Zealand.
We provide advanced practice management software and other state-of-the-art health technology solutions that enable health professionals to provide 'healthier care'.
Responsibilities Develop and execute marketing strategies that increase brand awareness, generate qualified leads, and support customer retention, while meeting business objectives.
Monitor and report on key marketing metrics, as lead generation, website traffic, conversion rates, and campaign ROI.
Collaborate with the Sales and Product teams to ensure marketing strategies align with sales goals and product positioning.
Utilize customer insights and feedback to shape content, campaigns, and product offerings that resonate with target audiences and drive customer loyalty.
Ensure brand consistency across all channels while managing the company's reputation, both online and offline.
Develop a comprehensive content strategy that includes SEO best practices to drive organic traffic and improve search engine rankings.
Develop "Go to Market Strategies" for market segments and countries with the General Manager of Sales & Marketing.
Leverage marketing automation tools and CRM systems to streamline campaigns, track leads, and ensure timely and personalized communication.
Conduct market research and competitive analysis to inform strategy and stay ahead of industry trends.
Champion Medtech's core values both internally and externally, helping to shape and communicate our company culture through marketing efforts.
Lead comms activities for external and internal audiences.
Overseeing conference attendance/exhibitions and managing marketing vendors.
What I Bring To The Role5+ years' experience as a marketing and communications specialist.2+ years' experience in a corporate management role.
A relevant marketing degree or equivalent experience, with experience in digital marketing.
Exceptional communication skills.
Demonstrated experience in creating successful marketing collateral.
Ability to initiate and monitor several simultaneous projects.
Experience in working with CRM tools such as Hub Spot and Salesforce, Mailchimp and other applications.
A sense of aesthetics and a love for great copy and professional communication.
Up-to-date knowledge of the latest trends and best practices in online marketing and measurement.
Expert brand-creation skills.
A passion for healthcare would be advantageous.
Branding for technology, design and digital products experience.
Communications expertise (internal and external).
Diversity, Equity, Inclusion & Equal Employment Opportunity at Banyan Banyan affirms that inequality is detrimental to our Global Teams, associates, our Operating Companies, and the communities we serve.
As a collective, our goal is to impact lasting change through our actions.
Together, we unite for equality and equity.
Banyan is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability.
We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
Seniority level Executive Employment type Full-time Job function Marketing and Sales Industries Software Development
#J-18808-Ljbffr

  • Head Of Marketing

    5 days ago

    Auckland, Auckland, New Zealand The Creative Store Full time

    Our client is an NZ founded boutique business in the financial services sector with a focus on Kiwisaver and portfolio management. They are looking for a Head of Marketing to join their Takapuna, Auckland based team.The Head of Marketing (HOM) will be responsible for managing and executing the marketing strategies to drive growth, brand awareness, and client...

  • Head Of Marketing

    3 weeks ago

    Auckland, Auckland, New Zealand Oyster Management Limited Oyster Property Group Full time

    Head of Marketing Auckland Who we are.Oyster Property Group is a leading New Zealand commercial property and fund manager and is recognised as a market leader in sourcing and structuring property funds and capital raising.We also manage a range of office, industrial, large-format retail, and retail assets throughout New Zealand.At Oyster, we are committed to...

  • Head Of Marketing

    6 days ago

    Auckland, Auckland, New Zealand Oyster Management Limited Oyster Property Group Full time

    Head of Marketing Auckland Who we are.Oyster Property Group is a leading New Zealand commercial property and fund manager and is recognised as a market leader in sourcing and structuring property funds and capital raising.We also manage a range of office, industrial, large-format retail, and retail assets throughout New Zealand.At Oyster, we are committed to...

  • Head of Marketing

    1 week ago

    Auckland, Auckland, New Zealand Oyster Management Limited Oyster Property Group Full time

    Head of Marketing Auckland Who we are. Oyster Property Group is a leading New Zealand commercial property and fund manager and is recognised as a market leader in sourcing and structuring property funds and capital raising. We also manage a range of office, industrial, large-format retail, and retail assets throughout New Zealand. At Oyster, we are...

  • Head Of Marketing

    1 week ago

    Auckland, Auckland, New Zealand The Pond Full time

    Following application, a talent agent will review your CV, cover note & portfolio against the role and will be in touch within 72 hours (it's the polite thing to do isn't it?).Are you an accomplished and action-led senior marketer, who is design-centred, strong in B2B, Trade, and B2C marketing, and looking for an exciting 360-degree Head of Marketing role?...

  • Head Of Marketing

    6 days ago

    Auckland, Auckland, New Zealand The Pond Full time

    Following application, a talent agent will review your CV, cover note & portfolio against the role and will be in touch within 72 hours (it's the polite thing to do isn't it?).Are you an accomplished and action-led senior marketer, who is design-centred, strong in B2 B, Trade, and B2 C marketing, and looking for an exciting 360-degree Head of Marketing...

  • Head Of Marketing

    5 days ago

    Auckland, Auckland, New Zealand The Pond Full time

    Following application, a talent agent will review your CV, cover note & portfolio against the role and will be in touch within 72 hours (it's the polite thing to do isn't it?).Are you an accomplished and action-led senior marketer, who is design-centred, strong in B2B, Trade, and B2C marketing, and looking for an exciting 360-degree Head of Marketing...

  • Head of Marketing

    1 week ago

    Auckland, Auckland, New Zealand The Pond Full time

    Following application, a talent agent will review your CV, cover note & portfolio against the role and will be in touch within 72 hours (it's the polite thing to do isn't it?).Are you an accomplished and action-led senior marketer, who is design-centred, strong in B2B, Trade, and B2C marketing, and looking for an exciting 360-degree Head of Marketing...

  • Head of Digital Marketing

    1 week ago

    Auckland, Auckland, New Zealand The Pond Full time

    We are looking for a highly skilled Head of Digital Marketing to join our team at The Pond. As a senior marketer, you will be responsible for developing and implementing a digital marketing plan that promotes our brand and drives business growth.Your key responsibilities will include:Developing and executing a comprehensive digital marketing strategyCreating...

  • Head of Go-to-Market

    7 days ago

    Auckland, Auckland, New Zealand Fuel50 Full time

    Key ResponsibilitiesAs the Head of Product Marketing, you'll:Develop and execute a comprehensive product marketing strategy that aligns with Fuel50's business objectives.Scale the Product Marketing function, establishing best practices, frameworks, and processes for effective execution.Create outcome-focused go-to-market strategies to drive product adoption,...

  • Head Of Marketing

    2 weeks ago

    Auckland, Auckland, New Zealand Banyan Software Full time

    Banyan Software provides the best permanent home for successful enterprise software companies, their employees, and customers.We are on a mission to acquire, build and grow great enterprise software businesses all over the world that have dominant positions in niche vertical markets.In recent years, Banyan was named the #1 fastest-growing private software...

  • Head of Marketing

    3 weeks ago

    Auckland, Auckland, New Zealand Banyan Software Full time

    Banyan Software provides the best permanent home for successful enterprise software companies, their employees, and customers. We are on a mission to acquire, build and grow great enterprise software businesses all over the world that have dominant positions in niche vertical markets. In recent years, Banyan was named the #1 fastest-growing private software...

  • Head of Patient Acquisition and Marketing

    7 days ago

    Auckland, Auckland, New Zealand Abano Healthcare Group Full time

    About the RoleThe Head of Acquisition Marketing will be responsible for scaling patient acquisition across Australia and New Zealand, leveraging digital innovation and traditional media.Responsibilities Include:Developing Comprehensive Marketing Strategies: Build data-driven marketing plans to attract new patients.Leading Recruitment Marketing Efforts:...

  • Head of Content Marketing

    2 weeks ago

    Auckland, Auckland, New Zealand Kami Full time

    About KamiJob SummaryWe're seeking a highly skilled and experienced Content Strategist Leader to join our dynamic team at Kami. As the Head of Content, you'll be responsible for developing and implementing our comprehensive content marketing strategy, driving business growth, and building our brand as a trusted authority in educational technology.Main...

  • Head of Marketing and Sales Planning

    1 week ago

    Auckland, Auckland, New Zealand P.T. Bridgestone Tire Indonesia Full time

    Senior Leadership OpportunityWe are seeking a highly experienced marketing professional to join our leadership team as Head of Marketing and Sales Planning. This role will be responsible for driving business growth through effective marketing strategies and planning.Key ResponsibilitiesStrategy Development: Develop and implement comprehensive marketing...

  • Head of Go-to-Market Strategy

    6 days ago

    Auckland, Auckland, New Zealand Team Recruitment Full time

    Are you a driven sales professional looking for a new challenge? Do you have a passion for leading high-performing sales teams and driving business growth? If so, we'd love to hear from you!We're currently seeking a Head of Go-to-Market Strategy to join our client's senior team. The ideal candidate will have experience leading a sales team in a B2B product...

  • Head Of Marketing Communications

    3 weeks ago

    Auckland, Auckland, New Zealand The Oakdale Group Full time

    An exceptional opportunity awaits an experienced Head of Marketing Communications with a passion for leadership and innovation.The Oakdale Group provides shared services to a diverse investment portfolio of family-owned companies.As a family-owned and operated business, our core values are deeply rooted in our people, who form the heart of our...

  • Head of Growth Marketing – Business to Business

    6 days ago

    Auckland, Auckland, New Zealand Television New Zealand Ltd. Full time

    Head of Growth Marketing – Business to BusinessReference: 44118Location: AucklandWork Type: Permanent full timeExpertise: Brand Management, Digital Marketing, Direct Marketing & CRMBrand new marketing role in 2025? Come and join in a senior marketing leadership role.The opportunity - Te tūrangaThis senior leadership role reporting to the Chief Revenue...

  • Head Of Product Marketing

    4 weeks ago

    Auckland, Auckland, New Zealand Fuel50 Full time

    Fuel50 is gearing up for a game-changing 2025, with two innovative new products set to hit the market—and we need a powerhouse Head of Product Marketing to lead the charge.This is your opportunity to drive Fuel50's go-to-market (GTM) strategy at a pivotal moment in our growth.Reporting to the VP of Marketing, you'll own the strategic narrative,...

  • Head of Sales and Marketing NZ

    7 days ago

    Auckland, Auckland, New Zealand Kimberly-Clark Corporation Full time

    We're seeking an experienced Sales Leader to join our team as the Head of Sales, New Zealand. This is an exciting opportunity to lead a high-performing sales team and drive sales growth in a dynamic market.About the RoleYou'll be responsible for developing and executing sales strategies, managing a sales team, and collaborating with cross-functional teams to...