Product Marketing Manager

2 days ago

Wellington Central, Wellington, New Zealand placeMe IT Recruitment Full time

This role sits at the heart of Product, Marketing, Revenue, and Customer Success — shaping how customers understand, adopt, and champion a leading digital platform used across the public transport ecosystem. If you thrive on autonomy, creativity, and cross-functional influence, you'll love this.

You'll own product storytelling, go-to-market planning, competitor insights, content creation, and sales enablement — working with a smart global team who are building something meaningful.

Key Responsibilities

  • Develop clear, differentiated product positioning and messaging across global markets
  • Translate technical product capabilities into compelling customer-centric stories
  • Partner with Product Managers to uncover insights and craft narratives
  • Build go-to-market plans for feature releases, market entry, campaigns, and events
  • Create high-quality assets: blogs, sales collateral, webinars, case studies, videos
  • Support Sales and Partner teams with frameworks, playbooks, and enablement material
  • Conduct ongoing market and competitor research; feed insights back into strategy
  • Drive digital product storytelling across social, events, and industry channels
  • Represent the product at conferences and gather market insights
  • Track performance metrics, optimise messaging, and refine content based on data

What You'll Bring

  • Strong SaaS or B2B product marketing experience
  • Ability to turn technical concepts into sharp, engaging stories
  • Experience with go-to-market planning and launch execution
  • Confident working autonomously across global teams and time zones
  • Sharp research and analytical skills; naturally curious and insight-driven
  • Excellent written and verbal communication — clarity, influence, and impact
  • A creative yet structured mindset with the ability to deliver end-to-end

Why You'll Love This Role

  • Work at the intersection of Product, Marketing, Design, Sales, and CX
  • Own the product narrative across multiple international markets
  • Create work that is seen, used, and valued by internal teams and global customers
  • Join a collaborative, forward-thinking environment that encourages initiative
  • Make a real impact on how digital innovation shapes modern transport systems

This is your chance to make a visible impact across international markets from right here in Wellington.

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