Country Manager
4 days ago
CarExpert's purpose is to make buying the right new car quicker and easier, supported by our vision to be APAC's leading new car marketplace enabling confident ownership decisions.
As the largest automotive content publisher in Australia (both written and video) millions of consumers rely on our independent, industry-leading voice to inform their new car purchases each month through our valuable tools, reports, news, car reviews, comparisons, videos and more.
With deep new car expertise and knowledge, CarExpert Australia is expanding together with our Joint Venture Partner, Trade Me to launch in New Zealand. Our ambition is to quickly establish ourselves as the leading new car destination in New Zealand and to make buying the right new car, quicker and easier for New Zealanders.
Job SummaryThe Country Manager is responsible for overseeing all company operations for the New Zealand business.
Success in this role depends on ensuring that 's goals align with the company's broader strategic objectives. This position requires strong leadership, strategic planning, and cross-functional coordination to drive audience growth & performance, profitability, and market success. As a startup, this is an all-hands-on-deck role where you will be deeply involved in day-to-day operations - from planning and execution to problem-solving and delivery.
Country Manager will be working closely with CarExpert AU, Trade Me and to elevate our position in market and grow relationships with OEM's.
Key Responsibilities:
- Develop and execute sales and business initiatives to meet and exceed revenue and profit targets.
- Develop audience, growth and performance strategy and achieve relevant KPIs.
- Ensure successful management of client portfolios, identifying new business opportunities and nurturing existing client relationships.
- Oversee the negotiation and closing of high value advertising deals, sponsorships, and partnerships.
- Deliver regular and accurate forecasts to CarExpert NZ board.
- Implement and manage inventory and pricing guidelines to balance sell-through, yield, and revenue.
- Work with key CarExpert AU stakeholders such as Technology, Product, Marketing and Ad Ops teams to develop market leading advertising products for the NZ market.
- Monitor market trends and competitor behaviour to adapt strategies for market growth.
- Prepare and present financial reports, forecasts and board papers to the CarExpert NZ board.
- Establish and maintain strong relationships with key clients, agencies, and partners to drive customer satisfaction and repeat business.
- Harness emerging AI capabilities to innovate, problem-solve, and elevate overall business outcomes.
- Work closely with Director of People & Operations, to build and develop a high performing team that embodies our values and culture. This includes recruitment.
- Foster collaboration across CarExpert NZ and CarExpert AU to ensure efficiencies and shared success.
- Attend and participate in executive meetings, and off sites when required.
- Mentor team members, ensuring they have clear KPIs.
- Nurture a positive working environment, always keeping our values at the core of everything we do.
Education, Experience & Skills
- Strong knowledge of the automotive industry in New Zealand and market dynamics.
- Proficiency in financial management and strategic planning.
- Successful sales experience including strong negotiation and communication skills, including presentations.
- Extensive leadership skills, particularly in an advertising sales environment.
- Operates effectively in a fast-paced environment or startup experience.
Why should you join our team?
At CarExpert, you're not just signing up for a job - you're jumping into a fast-growing, purpose-driven startup where your work genuinely matters. Every day brings the chance to shape something big, move fast, and have a whole lot of fun doing it.
Here's what makes being part of our team so special:
- We have a fun and collaborative work environment.
- We believe in a healthy work-life balance.
- We are a flexible workplace.
- We are ambitious and carry a strong belief in our vision.
- We live and breathe our values - Pick Up a Broom; Fail Fast, Be Nimble; Be Real; Have a Wheelie Good Time & Stay Hungry
Come join our team and be part of something great.
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