Senior Public Relations Executive

2 weeks ago

Auckland City, New Zealand New Zealand Government Full time

Full time, Permanent
- Auckland

Tourism New Zealand is a well-respected leader in destination marketing. Our purpose is to ensure that New Zealand and New Zealanders are enriched through tourism. We promote the 100% Pure New Zealand brand to the world, attracting people to visit our beautiful country, the ultimate destination. Post Covid we have a very important role, to accelerate tourism's recovery and transition to a more sustainable, productive, and inclusive future.
What will you be doing |Ngā whainga
You will be working closely with the Public Relations Manager to create world-class ‘earned' coverage and content through the provision of strategic global PR projects and activity. You will manage projects and lead large scale tentpole moments from start to finish with support from your manager and the wider Marketing team.
The role includes but is not limited to planning, design and delivery of best-in-class PR projects and campaigns to maximise on-message destination storytelling internationally, development and distribution of all supporting PR materials.
What you will need | Ngā pūkenga mō tēnei tūranga
- +8 years public working in Public Relations, content, sponsorship or journalism.
- Partner with the Public Relations Manager to develop a strategic program of stories and PR activities that support the brand strategy and organisational OKR's.
- Experience developing and delivering large-scale projects where you have been involved with creative and production agencies from briefing right through to implementation.
- Solid understanding of media industry, channels and publishers, including experience working with broadcast producers, NZ and international media, partners and KOLs.
- You will be someone who can spot a good story when you see this, who's calm, has an eye for detail and ability to manage multiple tasks.
- It goes without saying that you'll have excellent stakeholder management, communication and writing skills.
- Passion and good general knowledge of New Zealand as a destination.
- Must have a full NZ Drivers licence, the right to live and work in New Zealand and have the ability to travel domestically frequently.

Sound like you | Māu rānei
If you are someone who can strike a balance between creative ideation and innovation as well as the practical execution and delivery of world-class PR projects, this could be your next opportunity.
Come join us |Haere mai ki a matou
**Applications close**: Wednesday 6th March

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