Social Media Specialist

10 hours ago

Auckland City, New Zealand Auckland Transport Full time

Auckland Transport (AT) is on a mission to transform Auckland into a vibrant city that moves, so that Aucklanders can connect with the people and places they love. Be part of Auckland's exciting future and development. From transport infrastructure to customer-focused solutions, we're creating seamless journeys across our city that enable businesses and Aucklanders to thrive.

Regardless of your choice to walk, cycle, drive, take the ferry or train, we are passionate about working together to deliver safe, efficient, innovative and sustainable options whilst providing a transport system that will create a vibrant and connected Auckland. Transport has the potential to shape our city for the better - from the streets we live, work and spend time on, to the trains, bus services, cycle and walkways we use every day.

**Te Whiwhinga mahi | The opportunity**

As the Social Media Specialist, you will create and publish effective content across Auckland Transport's social media channels that extends reach, builds engagement and meets Auckland Transport's communications objectives, and manage AT's social media channels

You'll use your experience coupled with your well-honed reputation and risk radar to ensure relevance of content, and the reach and engagement it achieves.

Key responsibilities will include:

- Creating engaging social media content aligned with the organisation's objectives and content strategy
- Working across the organisation and with our partners to develop social media plans and executing them to reach desired outcomes
- Proactively posting information on unplanned incidents and events as a when required.
- Supporting Customer Services to respond to customer requests received via social media.
- Monitoring performance of social media content.

**Nā tāu rourou | What will you bring?**
- Tertiary qualification or equivalent in Communications, Digital media, Marketing or related field is required.
- 3+ years' social media/digital experience.
- Creation and implementation of social media strategies and operational plans.
- Stakeholder liaison within large organisations.
- Practical experience working with publishing/management tools across multiple social media channels.
- An understanding of local or central government contexts desirable.

**Ko mātou tēnei | Our Organisation**

At AT, we embrace inclusion and fully support building a diverse workplace where people come first and we feel safe, respected, valued and supported, inclusive of our differences. Our values are more than just words - they are integral to everything we do. **Manaakitanga**:

- We care, **Tiakitanga** - Safe with us, **Whanaungatanga** - We connect, **Auahatanga**:

- Better, bolder, together.

In addition, we also offer:

- Investment in your professional development and training
- Opportunity for greater leadership and accountability
- Modern CBD (Wynyard Quarter) waterfront-based office
- Paid parental and partner leave
- Study assistance
- Health and Wellbeing benefits
- Professional memberships

**Ka tiaki mātou i te hunga katoa ka eke waka i Tāmaki Makaurau.**

We tiaki all those who use transport in Tāmaki Makaurau.

LI-JG1

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