Digital Content Specialist

Published: 6 August 2025_

Te whakapakari tahi i tō tātau Taiao - Enhancing our environment together.

Our vision is a healthy environment and a resilient and prosperous community.

**About The opportunity | Ko te āheinga**:
We’re looking for a creative and strategic Digital Content Specialist to join our Communications and Engagement Team, to elevate our online presence and drive meaningful engagement accross our digital platforms. This is a full-time, fixed term (up to 10 months) opportunity based in Napier.

In this role, you'll lead the planning and delivery of targeted social media and marketing campaigns, manage our Mailchimp communications, and create compelling content that connects with our community. You'll use tools like Meta Business Suite and Ads Manager to optimise reach, track analytics, and continually improve performance, all while working closely with our Digital Team and Communications Advisors.

**About you | E pā ana ki a koe**:
You’ll be comfortable being the voice of our social media platforms - responding to comments, collaborating with partners, and keeping a finger on the pulse of digital trends. Passionate about community engagement, storytelling, and making a real impact through digital channels, you will help us shape how we communicate, connect, and grow with our community.

You will also have:

- A relevant tertiary qualification and extensive professional experience OR
- A relevant bachelor’s degree and a minimum of three years of experience in a similar role/relevant position
- Proven work experience in a Digital Content management or similar role

**What we offer | Nga huanga mōu**:
As an equal opportunity employer, we are dedicated to creating a welcoming and inclusive environment. We recognise that collaborative and innovative organisations depend on having a workforce made up from a diverse range of perspectives and experiences. We're all about excellence, and we encourage open communication - if you need any specific support, just let us know Our main goal is to empower each person to share their unique talents to contribute to the outcomes for our community. This commitment ensures that our workplace is a dynamic and progressive space where everyone can flourish.

HBRC is responsible for Civil Defence emergencies and as such, all staff may be called upon to support the response.

Applicants must have existing rights to work in New Zealand.

To view the full job description please click here.

**About us | E pā ki a mātou**:
At Hawke’s Bay Regional Council our purpose is to work with our community to protect and manage the region’s precious taonga of rivers, lakes, soils, air, coast and biodiversity for health, wellbeing and connectivity. Our organisation is diverse and our work is varied. Our structure comprises of six key business units; Corporate Services, Integrated Catchment Management, Asset Management, Māori Partnerships, Policy & Regulation, and the Executive Advisory Group which also consists of the Civil Defence and Emergency Management.

**We focus on prioritising**:
Te kounga o te wai, te haumarutanga me te mārohirohi ā-āhuarangi o te whakamarutanga | Water quality, safety and climate-resilient security.

Kia koi, kia toitū hoki te whakamahinga o te whenua | Climate-smart and sustainable land use.

Kia ora, kia āhei, kia mārohirohi ā-āhuarangi hoki te rerenga rauropi | Healthy, functioning and climate-resilient biodiversity.

Kia toitū, kia mārohirohi ā-āhuarangi hoki ngā ratonga me ngā hanganga ā-whare | Sustainable and climate-resilient services and infrastructure.