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Senior Digital Engagement Advisor

2 weeks ago

Wellington City, New Zealand New Zealand Government Full time

Discover a career with purpose at MBIE

Discover a career with purpose at MBIE
- Are you excited by technology, innovation, creativity, and likes solution driven teamwork?
- Are you a digital marketing wizard, a social media and website guru with experience in engaging with customers ensuring that messages are getting across and conversion rates are met?
- Do you want to help develop solutions that improve the lives of all New Zealanders and migrants?
- Location Flexible - Wellington, Auckland or Christchurch
- Salary range $95,103 - $115,585 Tēnei tūranga - About the Role:
The Senior Digital Engagement Advisor roles are in Wellington, which sits within the Digital Engagement team within the Engagement and Experience branch here at the Ministry of Business, Innovation and Employment. In this role you will bring innovation and continually look for ways to further develop and improve our digital platforms, tools, channels, content and marketing strategies and campaigns. You will look forward to enhancing our customers’ experience using data, analytics and insights.

**About you**:
You are a fun and ambitious person who will contribute to a newly formed team. You will assist the Information and Education team by providing high quality digital advice, strategies and service. You like to find innovative solutions for planning and delivering easy to understand legislative information to a variety of customers, stakeholders, communities’ agencies and businesses associations.

You are a versatile, flexible and high performing person, who is passionate about delivering positive customer experience to our diverse audiences and enjoy finding innovative and effective technology solutions.

If this sounds like you, we need you to help us build a better New Zealand.
Ngā pukenga me ngā wheako e hiahiatia ana - Skills and Experience Required

**In addition, you will**:

- be up-to-date with the latest digital trends, techniques and technologies, and can identify to use new trends in order to improve efficiency, quality and consistency of our channels.
- have at least five years’ experience working with websites, social media, digital tools and developing marketing plans and campaigns, including using SEM,SEO, social media, radio and TV advertising, AdWords and newsletters and in assisting with the development of broad and targeted educational programmes
- have proven record in proactively conceiving, writing, reviewing, editing and proofreading information to ensure it is relevant to our customers, meets business needs and reflect content strategy objectives.
- ability to provide intellectual, technical and coaching support to the rest of the team and develop their expertise in the digital environment, marketing and technolgy
- be experienced in improving website findability, usability and accessibility, and in increasing diverse social media channels engagement, followers and likes and the number of visitors to website.
- have aptitude using CX, UX principles, data, Google and social media analytics to develop insights that will lead to useful and implementable actions.
- You will have a tertiary qualification in marketing, communications, technology or digital studies, or equivalent, and experience in managing social media, websites, marketing and communications.

We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes us stronger.

**Ētahi kōrero mō MBIE - About MBIE**:
MBIE's goal is to create a resilient and high-performing economy that delivers real and ongoing quality of life for all New Zealanders.
We do this by working with others to create an environment that supports businesses to be more productive and internationally competitive, enables all New Zealanders to participate in the economy through improved job opportunities and by working to ensure quality housing is more affordable.
People are at the heart of our mahi, our way of working is guided by our values which shape our behaviours.
- Mahi Tahi - Better Together
- Māia - Bold and brave
- Pae Kahurangi - Build our Future
- Pono Me Te Tika - Own It

Our aspirations are echoed in our Māori identity - Hīkina Whakatutuki - which broadly means ‘lifting to make successful'.

MBIE recognises the partnership founded under Te Tiriti o Waitangi between Māori and the Crown and is committed to giving effect to Te Tiriti o Waitangi. We will do this through enduring, meaningful and effective partnerships with iwi, Māori, other Māori groups/organisations and the Crown, as this is critical to enable economic and social development, both for Māori and for wider Aotearoa New Zealand. We are committed to continuing to partner with iwi in order to find new sustainable solutions to address long standing systemic and cross-cutting issues facing Māori and wider Aotearoa New Zealand and we are also committed to identifying opportunities for iwi to lead and creating an enabling environment fo