International Marketing Director

1 week ago


Hamilton, Waikato, New Zealand Straitnz Full time
About the Day-to-Day Responsibilities:
You will lead the development and implementation of annual and long-term marketing strategies that align with our business goals. This will involve identifying marketing opportunities by analysing consumer trends and competitor activities. You will also develop compelling global brand strategies that enhance brand equity and drive long-term market share growth. Additionally, you will provide brand strategy guidance to international market partners to ensure cohesive messaging. Your responsibilities will also include growing the equity of our corporate brand internationally, managing brand identity, and ensuring adherence to brand standards. Furthermore, you will oversee new international marketing launch plans and provide strategic brand recommendations for new markets. Overall, your role will be pivotal in driving the growth of our global brands.
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