Product Marketing Strategist

5 days ago


Auckland, Auckland, New Zealand Fuel50 Full time

Fuel50 is gearing up for a game-changing future, with two innovative new products set to revolutionize the industry. We need a powerhouse leader to drive our go-to-market strategy at a pivotal moment in our growth.

About Fuel50

We are a leading provider of talent management solutions that focus on skills intelligence, employee growth, and workforce agility. Our award-winning platform empowers organizations worldwide to help their people thrive while driving meaningful business outcomes.

Job Description

This is a business-critical position where you will influence product direction, shape category leadership, and drive commercial outcomes. As Head of Product Marketing, you will be responsible for developing and executing a comprehensive product marketing strategy that aligns with Fuel50's business objectives.

  • Develop outcome-focused go-to-market strategies to drive product adoption, customer engagement, and revenue growth.
  • Craft compelling messaging, positioning, and value propositions that differentiate Fuel50 in the market.
  • Own market research efforts to understand customer needs, industry trends, and competitive landscape, ensuring our solutions remain relevant and innovative.
Key Skills and Qualifications

To succeed in this role, you will need:

  • Proven experience in a senior product marketing role within a SaaS or HR technology company.
  • A strategic thinker with a strong ability to execute and drive measurable outcomes.
  • Deep understanding of go-to-market strategies, positioning, and messaging.
About Working at Fuel50

We pride ourselves on having a culture around continuous and respectful feedback and recognition. Be part of a team working towards a common goal and helping each other every step of the way. We offer opportunities for growth and development, and we're committed to helping you succeed in your career.



  • Auckland, Auckland, New Zealand Zuru Full time

    We're seeking an experienced marketing professional to lead our Senior Marketing Strategist team. As a key player in our marketing department, you'll develop and execute marketing strategies that drive business growth across markets globally.In this role, you'll work closely with our commercial and product teams to create strategic growth brands. Your goal...


  • Auckland, Auckland, New Zealand ArchiPro Limited Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at ArchiPro Limited. The ideal candidate will have a strong background in paid media optimization and experience working with multiple biddable platforms.As a Digital Marketing Strategist, you will be responsible for executing strategies that attract high-value users...


  • Auckland, Auckland, New Zealand NU-Directions Ltd Full time

    NU-Directions LtdWe are seeking a highly motivated and experienced individual to join our team as a Digital Marketing Strategist. This is a performance-driven opportunity that affords successful candidates the flexibility to operate independently on a part-time or full-time basis.In this role, you will be responsible for building relationships with potential...


  • Auckland, Auckland, New Zealand Publicis Groupe Full time

    Publicis Groupe Media Solutions DirectorWe're looking for a skilled Ad Product Strategist to join our team in Auckland, New Zealand.As a Media Solutions Director, you'll oversee the end-to-end product development process and ensure alignment with our commercial model.You'll collaborate with commercial leads to enhance product capabilities and drive...


  • Auckland, Auckland, New Zealand The University of Auckland Full time

    Job DescriptionWe are seeking an experienced Marketing Communications Strategist to join our team. The successful candidate will be responsible for developing and executing communications and marketing strategies that promote the University's programmes and events.This includes both internal and external communications, with a focus on increasing visibility,...


  • Auckland, Auckland, New Zealand Abano Healthcare Full time

    Job OverviewWe are seeking a talented Data-Driven Marketing Strategist to join our team at Abano Healthcare. As a key member of our marketing department, you will be responsible for analyzing marketing data from diverse sources to evaluate campaign performance and provide actionable insights that drive patient acquisition and retention.


  • Auckland, Auckland, New Zealand Television New Zealand Ltd. Full time

    About the RoleThis is an exciting opportunity for a Growth Marketing Strategist to join our team at Television New Zealand Ltd. The successful candidate will be responsible for developing and executing growth strategies that drive business outcomes.The ideal candidate will have a strong understanding of digital marketing, including social media, email...


  • Auckland, Auckland, New Zealand Max Fashions Ltd Full time

    About the RoleWe are seeking a highly motivated Digital Marketing Strategist to lead our online sales strategy, enhance customer experience, and optimise digital marketing initiatives.The ideal candidate will have a strong understanding of digital marketing principles and be able to develop and implement effective strategies to drive online sales growth.Key...


  • Auckland, Auckland, New Zealand West Recruitment Pty Ltd Full time

    Job DescriptionAt West Recruitment Pty Ltd, we are seeking an experienced Product Development Strategist to join our team. As a key member of our innovation team, you will be responsible for gathering and establishing insights of customer needs, design requirements, and specifications for new product innovation and development projects.Reporting to the...


  • Auckland, Auckland, New Zealand FleetPartners Group Full time

    FleetPartners Group is an equal opportunities employer looking for an Email Marketing Strategist to join its marketing and channel sales team. The successful candidate will be responsible for developing and executing email marketing campaigns that drive customer engagement and retention across all FleetPartners audience segments.The ideal candidate will have...


  • Auckland, Auckland, New Zealand Publicisgroupe Full time

    At Publicis Media Exchange, we're on the lookout for a skilled Digital Product Strategist to lead our product strategy and enhance customer engagement in New Zealand.We're a central investment practice for Publicis Media, dedicated to smart investment strategies that leverage our scale, marketplace innovation, and strong partnerships. Our mission revolves...


  • Auckland, Auckland, New Zealand LEAP Legal Software APAC Full time

    Marketing Job Opportunity at LEAP Legal Software APACWe are seeking a skilled Digital Marketing Strategist to join our team in Auckland. As a Marketing Generalist, you will be responsible for executing our NZ marketing strategy and driving brand awareness across digital channels.In this role, you will collaborate with cross-functional teams to align...


  • Auckland, Auckland, New Zealand Tesla Full time

    Job DescriptionWe are seeking a Regional Marketing Strategist to join our team in Australia and New Zealand. As a key member of our Consumer Engagement team, you will be responsible for developing and executing demand generation strategies across B2C and B2B channels.You will work closely with sales teams, external partners, and the broader Consumer...


  • Auckland, Auckland, New Zealand Fuel50 Full time

    About the RoleFuel50 is a leading provider of talent management solutions, and we're seeking a seasoned marketing professional to drive our growth initiatives. As Chief Marketing Strategist for Growth Initiatives, you'll play a critical role in shaping our go-to-market strategy and ensuring the success of our products.Key ResponsibilitiesDevelop and execute...


  • Auckland, Auckland, New Zealand Moxcol Nz Limited Full time

    Job OverviewA Digital Marketing Strategist is required to join Moxcol Nz Limited, a fast-growing law firm expanding into New Zealand. The ideal candidate will possess strong web development skills and be able to drive engagement through various digital channels.Key ResponsibilitiesB2B Marketing and Brand Awareness: Develop and implement B2B brand strategies...


  • Auckland, Auckland, New Zealand Warner Bros. Entertainment Full time

    Warner Bros. Entertainment is seeking an exceptional ANZ Senior Marketing Strategist to join our team. As a key member of our marketing leadership team, you will be responsible for developing and executing strategic marketing plans that drive engagement, increase brand awareness, and ultimately, drive revenue growth.The Key Areas of Responsibility:Develop...


  • Auckland, Auckland, New Zealand Robert Walters New Zealand Full time

    About the RoleWe are seeking a highly experienced Digital Marketing Strategist to lead our media buying efforts and drive campaign success.The ideal candidate will have a strong background in digital marketing, with expertise in Google Ads, Meta Ads, TikTok Ads, and email marketing.As a Senior Media Buyer Leader, you will be responsible for developing and...


  • Auckland, Auckland, New Zealand Zuru Toy Company Full time

    About UsZURU is a global leader in innovation, shaping the future through radical innovation and automation advances. Our team works towards ambitious goals, learning, performing, and improving together, all while having fun. We empower talented individuals to drive their own career growth and development.The RoleWe are seeking a Global Marketing Strategist...


  • Auckland, Auckland, New Zealand Tesla, Inc. Full time

    About the Role: We are seeking a Regional Marketing Strategist to join our Consumer Engagement team in Australia and New Zealand. As a key member of the team, you will be responsible for developing and executing demand generation strategies to drive sales opportunities pipeline within your region.">Your Key Responsibilities: You will collaborate closely with...


  • Auckland, Auckland, New Zealand New Zealand Skills and Education Group Full time

    We're seeking a Financial Markets Strategist to join our team at the Reserve Bank. In this role, you will provide sound technical leadership across domestic markets, driving the day-to-day implementation of operational objectives.As a financial markets expert and senior team member, you will support the Manager with thought leadership, training, coaching and...