Brand Champion and Marketing Director
1 week ago
ZURU Edge Career Opportunities
We are seeking a senior marketing leader to join our team and drive business growth across markets globally.
As a senior marketing manager, you will be responsible for developing and executing marketing strategies that meet business objectives for Millie Moon.
Key responsibilities include:
- Developing Marketing Strategies: Create and implement plans that achieve business objectives for Millie Moon's growth.
- Executing Marketing Initiatives: Develop and execute marketing initiatives for Millie Moon's global markets in line with best-in-class FMCG brand marketing practice.
- Go-to-Market Strategy: Lead go-to-market strategies and activations for Millie Moon's new markets, retailers, and NPD launches, working closely with internal cross-functional teams.
- Campaign Leadership: Lead 360 marketing campaigns from concept to completion, building strong relationships with external agency partners and internal teams.
- Data Analysis: Collect and analyze data and insights from external sources and internal customer service and sales data to understand customers' needs and apply these insights to marketing strategies and tactics.
- Digital Performance: Oversee digital marketing campaigns and performance, collaborating closely with the internal Digital Marketing Team.
- Budget Management: Manage brand marketing budgets from planning to execution, reporting to the Head of Marketing on ongoing optimisation of activity and spend.
- Leadership and Mentorship: Develop and manage junior team members to deliver and execute plans across the brand, establishing processes that empower team members to work efficiently and embody continuous improvement.
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