Category Leader

1 week ago


Auckland, Auckland, New Zealand JACOBS DOUWE EGBERTS Full time

As a Tea Expert at JDE Peet's, you will be responsible for delivering exceptional market insights to drive sales growth in the Tea category.

About the Role

This 12-month Fixed Term position involves becoming an expert in everything related to Tea, working closely with the Sales and Marketing Teams to deliver strong category insights. Key responsibilities include continually evaluating market trends and JDE market performance, supporting ideation and implementation of innovation projects, and overseeing a Category & Shopper Marketing Specialist with the planning and execution of Tea shopper activations and promotions.

Key Responsibilities
  • Evaluate market trends and JDE market performance to key stakeholders
  • Support with ideation and implementation of innovation projects
  • Develop pricing and promotional plans per customer to help deliver financial KPIs
  • Deliver insights, tools, and recommendations to optimize sales fundamentals
  • Lead internal portfolio reviews with recommendations for change
  • Conduct convincing range reviews with customers
Qualifications

To succeed as a Tea Expert, you should possess the following skills and experience:

  • Bachelor's degree in business, marketing, or a related field
  • Prior experience in FMCG with expertise in Nielsen/IRI, Dunnhumby/Quantium
  • Critical thinking skills and ability to derive actionable insights from large data volumes
  • Project management skills with ability to meet deadlines
  • Ability to coach and mentor others
  • Continuous improvement mindset with strong communication skills


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