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Marketing Strategist

1 week ago


Auckland, Auckland, New Zealand F. Hoffmann-La Roche AG Full time
Job Description

The Squad Lead plays a pivotal role in championing the vision, strategy, and direction of Roche Diagnostics New Zealand (RDNZ). This involves creating an inclusive environment for decision-making, fostering a customer-centric organization, and engaging with all stakeholders by:

  • Pioneering life-changing healthcare for New Zealanders by staying informed on trends and co-creating strategies.
  • Coaching, developing, and supporting team members to enhance their expertise and overall performance.
  • Demonstrating Creative Leadership competencies by being a Visionary, Architect, Catalyst, and Coach (VACC), empowering employees to innovate, collaborate, be authentic, and own their impact.
  • Maintaining a pool of talent to address RDNZ's short and long-term priorities.

This role oversees Objectives and Key Results, Product Management, Product Marketing, and Application functions for Core Lab and Molecular Solutions portfolios. As a strategic leader, you will deliver better patient outcomes by leading an externally-focused organization that co-creates with stakeholders, ensuring regulatory compliance and adherence to Roche's Code of Conduct.

Key Responsibilities
  • Contribute strategically to the organization's activities and outcomes.
  • Engage with external stakeholders to establish Roche as a trusted partner.
  • Maintain an in-depth knowledge of Roche's products and services.
  • Optimize market share and profit growth for the product portfolio.
  • Collaborate on complex opportunities with the Strategic Key Account team.
  • Stay updated on network dynamics and lead the development and execution of a strategic plan aligning with Roche's goals.
  • Remove obstacles, promote smart risks, and encourage rapid learning, while leading multifunctional teams to tackle complex business opportunities.
  • Enhance customer-facing functions, improve customer experience, and build business capabilities.
  • Lead post-sales support and ensure customer satisfaction in line with RDNZ SOPs while complying with safety, health, and environmental policies.

As a successful candidate, you will embody Roche's Leadership Commitment, Operating Principles, and APAC Spirit. You have outstanding communication and networking skills, a deep understanding of the healthcare system, strategic thinking, and the ability to develop and execute plans through teamwork and collaboration.

You will work collaboratively with cross-functional teams to drive business success, manage multiple projects, and prioritize tasks effectively. Your strong leadership skills will empower and motivate your team members to achieve exceptional results.

Requirements
  • A Life-Science, engineering or related degree, having an MBA is a plus.
  • A minimum of 8 years of demonstrated experience in Marketing and/or commercial function(s) in a similar capacity.
  • Demonstrated people leader experience ideally within the diagnostic pathology laboratory or healthcare related industry.
  • Customer centric mindset.