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Category Growth Strategist

2 weeks ago


Auckland, Auckland, New Zealand Engineeringuk Full time

About Us

At Unilever, we're a global business that makes some of the world's best-known brands. Our portfolio includes over 400 brands, spanning diets and lifestyles as diverse as ours.

We have a long tradition of being a progressive, responsible business. This is reflected in our commitment to creating value for our customers, consumers, suppliers, distributors, investors and employees alike.

In today's fast-changing world, we believe our unique combination of skills, expertise and values will help us drive growth and deliver sustainable results for all our stakeholders.

About the Role

The Category Strategy Planning (CSP) team is responsible for developing category growth strategies for each category Unilever plays in. Through fully integrated shopper, customer and channel insights, category growth platforms are built to be deployed across the different Customers and Channels.

The CSP Assistant is a key part of this team and actively contributes to the overall P&L delivery of the categories through supporting the relevant CSP Manager in delivering & executing optimal category growth strategies.

Key Responsibilities

  • Shopper Activation Management: Manage execution of the NPD and Activation plan to ensure all activities are effectively executed across all channels.
  • Manage Inventory: Own and manage all NPD into market on time & in full, taking ownership across the total 26 week pre and post launch period.
  • Create Execution Plan: Create and work within the set budget to deliver shopper activations across all channels throughout the year.
  • Create Tools for Customer Teams: Creating tools for the Customer Teams to successfully sell in innovation to each retailer.
  • Lead and Develop Execution Materials: Lead and develop all execution materials for each customer.
  • Build Relationships with ANZ: Build strong ANZ relationships to ensure NZ requirements are being prioritised.
  • Category Operations: Working closely with the Personal Care CSP Manager - support the day to day operational requirements of Personal Care categories.
  • Ownership of SLOB Process: Ownership of the Slow Moving & Obsolete (SLOB) product process to ensure right sized inventory.
  • Support Brand/Customer Interface: Assist with the Brand/Customer interface.
  • Development and Evaluation of Category Tactics: Supporting in development & evaluation of Category tactics (ie. Promo, shelf, assortment, pricing).

Accountabilities

  • All NPD to be delivered on time and in full to customer and field teams.
  • Execution plans created for key brands/NPD launches aligned with the CSP and Customer teams - delivered on time and in full.
  • Execution plans to be delivered within assigned budgets.
  • Tracking of NPD/execution performance and learnings to be captured for all execution.
  • Constant drive for process improvement across key processes.

About You

We're looking for someone with:

  • 1 to 2 years of business experience, either in a customer or CSP/Category Management role with a proven track record.
  • FMCG experience is desirable.

About Us

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities.

This means we encourage people with all backgrounds to apply, including Aboriginal and Torres Strait Islander Peoples, Maori and Pacific Peoples, and people with disabilities.