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Brand Development Specialist

1 week ago

Auckland, Auckland, New Zealand Lion Pty Ltd Full time

At Lion Pty Ltd, we're passionate about crafting exceptional brands that bring people together. As our Assistant Brand Manager, you'll be responsible for shaping the identity and driving the success of our brand portfolio. Our Marketing team is dedicated to serving uplifting moments to our consumers and truly being at the heart of good times.

Main Responsibilities:
  • Participate in developing and implementing brand strategies and annual brand plans.
  • Deliver differentiated and inspirational programs to drive engagement with consumers and integrate strategy into shopper activation programs.
  • SUPPORT THE MARKETING TEAM IN DELIVERING PORTFOLIO & BRAND STRATEGIES AND ACTIVATIONS ON TIME, AND TO A HIGH STANDARD.
  • Develop a comprehensive knowledge of the market to provide insights and support opportunities for development of brands and business strategy.
To be successful in this role, you'll bring:
  • Strong stakeholder management skills from internal colleagues through to external partners.
  • Proven communication ability, understanding the unique needs of different audiences.
  • Exposure to events, sponsorships, and/or project management.
  • Strong learning agility combined with data and digital literacy.
  • Exposure to brand marketing and brand management.
  • Demonstrated ability to contribute to strategic plans and think innovatively.

Lion Pty Ltd is committed to building a proud legacy by embracing a challenger mindset - being curious, courageous, and acting with conviction. We offer growth and development opportunities where you can unleash your potential and be part of something extraordinary.