Digital Asset Marketing Professional

5 days ago


Wellington, Wellington, New Zealand Binance Full time

In this role, you'll play a critical part in building our online presence and fostering a proactive community. As a Digital Asset Marketing Professional, you will develop and implement a comprehensive social media strategy, create engaging content, and engage with our online followers to foster a sense of community.

About Binance

Binance is a leader in the blockchain and cryptocurrency space, with a mission to advance the freedom of money and improve financial access for people around the world. We're trusted by over 250 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products.

Responsibilities
  1. Develop and implement a comprehensive social media strategy to increase brand visibility, enhance user engagement, and boost audience growth.
  2. Create engaging written and graphic content that aligns with our brand guidelines and resonates with our audience.
  3. Engage with our online followers and influencers to foster a sense of community, responding to comments and direct messages, promoting discussion amongst followers, and managing our online reputation.
Requirements

To be successful in this role, you will need:

  • A bachelor's degree or currently studying in Marketing, Economics, or other related fields.
  • Strong knowledge and interest in crypto.
  • Fluency in English to coordinate with overseas partners and stakeholders.
  • Relevant coursework, portfolio, or other experiences showing your ability to carry out the responsibilities listed above.
  • Self-driven, organized, and comfortable working in a fast-paced environment.


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