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Digital Advertising Strategist

2 weeks ago

Dunedin, Otago, New Zealand Cgr Services Full time

About the Job

Cgr Services is seeking a skilled Digital Advertising Strategist to join our team.

The successful candidate will have a strong background in paid digital advertising, with experience developing and executing campaigns across multiple channels.

Key Responsibilities:

  • Develop and implement digital advertising strategies to drive business growth and revenue
  • Analyse campaign data and customer behaviour to inform marketing decisions
  • Collaborate with internal teams to develop and execute cross-functional marketing plans
  • Stay up-to-date with industry trends, platform updates, and best practices in digital marketing

Requirements:

  • 3+ years experience in paid digital advertising, media buying, performance marketing, or lead generation
  • Strong knowledge of Meta Ads Manager and Google Ads
  • Understanding of performance marketing KPIs such as ROAS, CAC, CPA, Conversion Rate, AOV
  • Experience working with Google Analytics, Shopify, or other eCommerce platforms

Our Company Culture:

  • We value innovation, creativity, and collaboration
  • We believe in empowering our team members to make a meaningful impact
  • We offer a flexible work environment that prioritises work-life balance