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Community and Content Creator

1 week ago

Hamilton, Waikato, New Zealand The University Of Waikato Full time

About the Opportunity

We are seeking a highly motivated and experienced Social Media Engagement Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive social media strategy that aligns with our business objectives.

Your primary focus will be on creating engaging content that resonates with our target audience, including students, faculty, and alumni. You will work closely with our content team to ensure consistency across all platforms and develop innovative ways to increase engagement and drive website traffic.

To be successful in this role, you must have a strong understanding of social media trends and best practices, as well as excellent communication and writing skills. You will also need to be proactive and able to work independently with minimal supervision.

Key Responsibilities:

  • Develop and implement a comprehensive social media strategy that aligns with our business objectives
  • Create engaging content that resonates with our target audience
  • Work closely with our content team to ensure consistency across all platforms
  • Develop innovative ways to increase engagement and drive website traffic
  • Monitor and analyze social media metrics to inform content decisions

Requirements:

  • Bachelor's degree in Marketing, Communications, or related field
  • 4+ years of experience in social media marketing and content creation
  • Strong understanding of social media trends and best practices
  • Excellent communication and writing skills
  • Proactive and able to work independently with minimal supervision