Tea Market Expert

5 days ago


Auckland, Auckland, New Zealand JACOBS DOUWE EGBERTS Full time

About Us

JACOBS DOUWE EGBERTS is a global leader in the coffee and tea industry, serving over 4,200 cups of coffee or tea every second. Our company has a rich history spanning over 265 years, and we are headquartered in the Netherlands.

We have a diverse portfolio of over 50 brands, including popular Kiwi favorites such as Moccona, L'OR, Hummingbird, Bell Tea, and more. Our mission is to provide high-quality coffee and tea products to our customers around the world.

Your Key Responsibilities

As our Fixed Term Tea Category Manager, you will be responsible for developing and implementing strategies to drive sales growth for JACOBS DOUWE EGBERTS and our retail partners.

You will work closely with the Sales and Marketing Teams to deliver insights and recommendations to support the development of the Tea category and our portfolio.

  • You will continually evaluate market trends and JACOBS DOUWE EGBERTS market performance to key stakeholders.
  • You will support with ideation and implementation of innovation projects.
  • You will evaluate and develop pricing and promotional plans per customer to help deliver financial KPIs.
  • You will deliver insights, tools, and recommendations to help the business optimize our sales fundamentals.
  • You will oversee a Category & Shopper Marketing Specialist with the planning and execution of our Tea shopper activations and promotions.


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