Product Development Strategist

4 days ago


Auckland, Auckland, New Zealand Tracksuit Full time

Foster Innovation and Growth through Data-Driven Decision Making

About the Opportunity:

This role offers a unique chance to shape the future of Tracksuit's data-driven solutions for agencies and strategic partners. As a Senior Data Scientist, you will leverage your technical expertise, product vision, and commercial acumen to build innovative products and develop thought leadership that empowers our partners and elevates Tracksuit's influence in the brand landscape.

You will work closely with our Research team to deepen our brand data moat, build insights platforms for agencies and partners, and co-lead the end-to-end product development cycle. Your work will have a direct impact on shaping Tracksuit's partnerships strategy, driving growth, and influencing product innovation.Key Responsibilities:

  • Develop and enhance our agency and partnerships product offering, including defining and curating Tracksuit's brand dataset, working with our Research team to deepen our brand data moat, and building insights platforms for agencies and partners.
  • Collaborate with partners like Google, TikTok, and Meta to design and execute experiments that drive measurable value for partners and Tracksuit while balancing rigour, relevance, and cost-effectiveness.
  • Establish Tracksuit's reputation by identifying pressing questions in the brand-building landscape and providing compelling, actionable insights for the brand-building community.


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