Marketing Technology Strategist

4 days ago


Christchurch, Canterbury, New Zealand Farmlands Group Full time

About the Job

We are seeking a Marketing Technology Strategist to join our team at Farmlands. In this role, you will be responsible for leading the delivery of seamless, engaging customer experiences across all digital and marketing technology platforms.

Key Responsibilities:

  • Lead a team of digital design and delivery specialists to drive customer experience initiatives
  • Ensure alignment with marketing strategy and trading priorities to deliver business outcomes
  • Maximise the impact of MarTech solutions by identifying and managing the delivery of automated journeys to deliver loyalty, retention, acquisition, upselling and onboarding outcomes
  • Oversee the execution and continuous optimisation of our tech platforms to ensure they deliver value to the business and its customers

About You

We are looking for an inspiring, consultative leader who is regularly visible and engages with others to identify opportunities and develop solutions. If you have proven experience with marketing automation technologies such as Adobe Campaign, we want to hear from you.

Your Skills and Qualifications:

  • Proven experience with marketing automation technologies such as Adobe Campaign
  • Experience in the build, integration and optimisation of digital marketing tools, specifically customer journeys and campaigns
  • Extensive commercial experience in digital marketing within client or agency side
  • Track record of increasing conversion, content engagement and audience reach

About Us

Farmlands is a leading co-operative in New Zealand, committed to enabling improved profitability and productivity for NZ farmers and growers. We offer a collaborative fast-paced environment where we truly value 'Minds Open', 'Be-ing You', and 'See-ing it Through'.

What We Offer:

  • Sick leave from Day 1
  • Paid birthday leave
  • Access to training through our online library, The Greenhouse
  • Staff discounts at Farmlands Retail Stores
  • Exclusive Farmlands shareholding offer providing access to a vast array of discounts with our Card Partners
  • Additional support for parents - 10 weeks of fully paid parental leave for primary carers and 2 weeks' paid partner's leave


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