Senior Brand Manager
1 month ago
Nestlé Purina PetCare NZ is seeking a highly motivated and experienced Senior Brand Manager to join our Specialist Team.
In this role, you will be responsible for the development of the 3-year brand strategy, leveraging best-in-class consumer insights to drive effective communication and successful innovation.
A day in the Life…
Develop a Masterbrand Pro Plan brand strategy to drive Pro Plan advocacy across multiple channels, including Vet, Rural, and Pet Stores.
Coach and develop a team of three direct reports.
Foster strong relationships with key strategic business partners to unlock future growth opportunities.
Establish collaborative working relationships with both internal and external stakeholders including local and global colleagues as well as agency partners.
Understand and manage the financial aspects of the brand, including the impact of competitive plans, brand/portfolio P&L and identify associated risks.
Understand consumer segmentation and embed this understanding within the wider business.
Monitor and analyse brand performance metrics including sales volumes, market share trends and competitor activity.
Own the development of communication strategies and local media briefing.
What will make you successful:
Experience or knowledge in the PetCare industry or Specialist Petcare channel.
Strong background in marketing, with an understanding of marketing principles and strategies.
Demonstrated experience in people management, including leading and developing a team.
Proven experience working effectively in cross-functional teams, collaborating with colleagues from different departments and disciplines.
Full New Zealand working rights and applicants will be required to undergo pre-employment checks, including but not limited to health checks, prior to appointment to this role.
You will have the chance to work with an outstanding and highly engaged team, build and grow your career with an inclusive, global FMCG leader.
In addition we offer:
Flexible working hours and a hybrid working model.
Varied career experiences and personalised development support.
Wellbeing benefits including vaccinations and health insurance discounts.
Diversity & Inclusion initiatives and program.
Paid parental and partner leave.
Access to 5 additional days of leave to support your health and wellbeing.
Purchase Leave Scheme.
Attractive Salary and generous bonus.
Strong career opportunities in the world largest Food and Beverage Company (locally and globally).
Our Story
At Nestlé, we want to help shape a better and healthier world, inspire people to live healthier lives and deliver impact at a scale and pace that makes a difference. We do this by fostering an inclusive, diverse, and collaborative environment, embracing innovation, and empowering people and teams to win.
We aim to hire respectful, curious, value driven and inspiring people who care about the people's lives that we touch every single day. Be a force for good.
For more information, please visit our website Nestlé | Welcome | Get In Touch New Zealand (nestle.co.nz).
At Purina, it's no secret that pets are our passion. Our vision is to be the world's most trusted company in enriching the lives of pets and the people who love them. We're dedicated to improving the health and lifestyle of cats and dogs through quality nutrition and care. Put simply, we believe a healthy pet makes for a happier home and our commitment to dogs, cats and their owners has made us a world leader in pet care.
We want to make finding your dream job possible. If you require additional support with your application, please contact us at ******.
Apply today
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