Content Marketing Specialist

2 months ago

Auckland City, New Zealand New Zealand Couriers Full time

**About New Zealand Couriers**
New Zealand Couriers is a fast moving company with a big reputation, challenging targets and a fantastic place to build a career within the Freightways Group of Companies. We’ve been helping New Zealand businesses get products to their customers for 60 years. Our dedicated and passionate team of 1,400 people deliver over 33 million parcels a year.

**About the role**

The marketing team exists to create, manage, and deliver targeted content to customers, prospects, staff, and the community to increase brand awareness, generate revenue, and develop quality long-lasting relationships.

Based full time at our Head Office in Penrose and reporting to the Digital and Product Marketing Manager, the Content Marketing Specialist will be responsible for implementing the content strategy based on specific business goals and objectives. If you love creating and delivering high-quality, engaging content to drive business success, we want you on our team

**Key responsibilities**
- Deliver content that drives traffic and engagement which translates to sales and brand promotion
- Copywrite and publish communications, helpcentre content, service updates, and other content with the guidance of the Digital & Product Marketing Manager
- Implement digital content strategies across all online platforms
- Create and implement creative marketing tactics to effectively deliver content
- Measure and report on our content performance to inform future marketing campaigns
- Create and deliver content for internal campaigns
- Deciding which platform/s and medium/s different kinds of content are best suited to
- Proactive in learning digital content and social media trends

**About you**
- Excellent verbal communication skills, with the ability to communicate effectively with clarity, with colleagues, customers and suppliers
- Between 2 - 4 years of experience in Marketing; particularly content creation, social media management, and copywriting.
- University degree in Communications or Marketing is a plus
- Competent in Adobe Photoshop and Illustrator
- Data-driven and highly analytical
- Basic HTML and CSS skills are a bonus
- A digital native with a firm grasp of using a vast number of social platforms for professional use
- Highly organized and able to multi-task across a range of activities and digital interfaces
- Adaptable and creative, you’ll need to flex to the needs of our fast-changing requirements

**Join us and in return we can offer**
- The chance to join a dynamic team in the fast-paced world of freight and logistics
- Career development opportunities across the Freightways group of companies

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