Senior Media Planner

5 days ago

Tamaki, New Zealand Portfolio Recruitment Full time

Our client is a truly iconic New Zealand brand who are market leaders in premium appliance design and manufacturing. They are experiencing exponential growth and after recently bringing the media planning function in-house, they are now searching for a Senior Media Planner to join them at their East Tamaki office.

This role leads the planning responsibilities in the channel team, developing media plans to support the channel strategy, in-market goals and brief. You will collaborate with teams across the business, as well as agency partners (where applicable) to deliver an integrated marketing approach. You will be supported by a Media Planner.

Responsibilities include:

- Planning across 3 brands, 3 audience types and 7 markets.
- Planning across all channels including social, digital (SEM, eDM), programmatic, video (OnDemand, TV), press, outdoor and eDM.
- Using media planning tools, audience research, buying and monitoring software/platforms, enabling you to accurately analyse data and provide insight across the planning, buying and reporting functions.
- Ensuring strategic leadership responsibility to ensure the best outcomes are delivered.
- Oversee the buying and implementation of all media.
- 5+ years’ experience, ideally from a large local media agency.
- Confidence planning and presenting plans for global markets.
- A good understanding of the channel mix, audience mix and content mix.
- Strong budget management skills.

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