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Marketing Manager
1 month ago
Company Description
Powershop started out by offering something different. We put the power into the hands of our customers by building an online Shop for power that’s simple, rewarding and fun. We're on a mission to offer the best-in-class digital experience for our customers and continue to give our customers the tools and information that they need to be in control.
**Job Description**:
**What you’ll be doing**
Working for a well-loved NZ brand, as Powershops Marketing Manager - Brand and Media, you will be responsible for successfully building long-term brand equity; responsible for supporting the development and execution of effective brand strategies that are grounded in insight.
You’ll be managing marketing campaigns, and working with cross-functional teams to drive depth of brand and ultimately business growth. You will drive the day-to-day relationship with our media and creative agency partners. You’re not afraid to challenge and will lead campaign efforts in a creative and dynamic environment. Able to manage both the art and science, you have a strong commercial edge and, in order to support our drive towards retailing excellence, you’ll ensure our media mix is in a constant state of optimisation.
This role will have one direct report (who is our Social Media star) that you’ll be helping to develop and coach while also growing your own skills working directly with our Powershop Marketing Lead. Aligned to this, you’ll understand and influence the role that Social media as well as branded partnerships play in the desired evolution of the brand.
Working across acquisition and retention initiatives, this role is key to identifying opportunities to help develop and execute our overall marketing strategy. With a real ambition for what is possible for the brand, you’ll clearly understand how to strike a balance between enhancing what the brand stands for today whilst acknowledging that to maintain relevancy we need to evolve in step with New Zealand.
You’ll also be managing media budgets, agency relationships, and developing strong stakeholder engagement.
If you’re a creative marketing whizz with experience managing brand and/or media and you’re looking to step up into a leadership role, then this is the role for you
**What you’ll bring**
The success of Powershop is dependent on good people doing good and clever stuff. That’s where you fit in. We’re looking for superstars who have experience in:
- Applied brand management/leadership with proven track record of developing and successfully executing integrated campaigns
- Experience of brand development and management with demonstrated ability to drive depth of brand thought
- Applied management and evolution of full media mix with ability to optimise based on business objective/performance
- Strong project management skills and ability to simultaneously manage projects across multiple segments and time horizons
- Excellent communication skills and ability to inspire and unite cross-functional teams around brand goals
- The ability to translate customer insights into actionable outcomes
- People leadership would be an advantage but not essential if you are ready to step up in this area
**Why Powershop?**
‘Power to the People’ has been central to Powershop since day dot. We value our customers and our people. We want all our people to be the best that they can be, so we make sure that there’s room for our crew to be exactly who they are. As a team, we recognise all the wins - no matter how big or small, personal and professional. We take care of each other and never take ourselves too seriously. We have a laugh, and we work hard to put our customers first - that’s the serious part and it’s at the heart of all that we do.
**What we can offer you**
We value work/life balance so our WFH and flexible work options (where possible) make things easier for you and your whānau. We also offer:
- an attractive and competitive salary package that’s reviewed annually, performance-incentive plus discounts from a number of partnerships
- Southern Cross Healthcare - Wellbeing one insurance, funded scheme for eligible employees to give you that extra peace of mind
- enhanced leave provisions: three company paid days (over the holiday period), enhanced parental leave and options to buy up to 12 days additional leave
- life, trauma and income protection insurance (which we hope you won’t need)
- enhanced KiwiSaver contributions
- access to the Meridian employee share scheme
- excellent learning and development opportunities, we want you to be the best version of yourself and will help you get there
- award winning wellbeing programme that provides support whenever and wherever you need it
- employee discounts off your power with Powershop, every bit counts
- a one-off $400 payment to support your work from home set-up (if needed)
- The role can be based in either Wellington or Christchurch