Marketing Manager Beverages

4 months ago


Auckland City, New Zealand Fonterra Full time

**General Information**:

- Date Published- 28-Aug-2024- Advertising Ends- 04-Sep-2024- Country- New Zealand- Location- Auckland- Role Type- Marketing & Comms- Work Type- Fixed Term- ID#- 9669**Position Description**:
**Our Co-operative**

**Fonterra’s strength is in the collective | Te Mātāpuna toa takitini**
We are a Co-operative created and owned by Aotearoa New Zealand dairy farmers. Since our beginnings, collaboration, innovation, and passion have enabled us to share the goodness of our dairy with the world. We're committed to caring for the land, our animals, and every drop of milk, producing nutritious food with safe, quality ingredients loved here in New Zealand and around the world.
As part of the Fonterra Co-op, you'll be solving for a better future alongside a team connected by solid values as we strive to be a leader in dairy sustainability, dairy innovation and science, with a focus on New Zealand milk.
When you join Fonterra, you'll open yourself to a career of opportunities where you can grow with us by developing your skills, sharing your knowledge, and exploring diverse career paths that ignite your passions.

**About us | Ko wai mātou**
Fonterra Oceania is our newly formed entity that merges the Fonterra Brands New Zealand (FBNZ) and Fonterra Australia operations, aimed at enhancing our competitive position in the trans-Tasman dairy market. The integration of Fonterra Brands New Zealand (FBNZ) and Fonterra Australia builds on similarities to outperform the competition, create scale and synergies, and will strengthen our competitive edge. This role will join a team that helps to build an even stronger trans-Tasman dairy business with reach across Oceania and beyond.

**About the opportunity | Te whiwhinga mahi**
Due to parental leave, we are looking for a Marketing Manager to join our Marketing Beverages team in a 12 months fixed term opportunity. In this role, you will focus on the development and implementation of the marketing plan for Cream and Flavoured Milk portfolios to grow our brands and deliver positive business outcomes across Oceania.

Reporting to the Group Marketing Manager Beverages Oceania, your key responsibilities will include:

- Develop and implement the marketing strategy for Cream and Flavoured Milk portfolios across Oceania using customer and consumer insights to drive business growth
- Lead the development of brand innovation and renovation opportunities aligned to the Oceania Innovation pipeline for Anchor and other brands in the portfolio
- Work with rostered agencies and the wider Marketing & Innovation team to develop compelling integrated brand communication campaigns to be rolled out in market
- Create engaging brand experiences for communications across diverse media and channels.
- Manage budgets effectively and review ROI of marketing spend.

**About you | Ko wai koe**
We are looking for a results-driven marketing professional, who has a strategic and innovative mindset. You’ll have a strong customer focus with skills to translate, communicate and champion customer requirements within Oceania. You will have excellent communication skills, with an ability to quickly develop and maintain relationships as well as influence others.

We want to hear from you if you have:

- Significant experience in marketing with proven experience to develop compelling marketing strategies that deliver growth
- Experience in developing and delivering successful initiatives to drive brand growth
- Proven ability to engage and influence a diverse range of stakeholders
- Excellent commercial nous to understand and deliver business performance
- Tertiary Qualification in Marketing or related discipline.

Are you excited about this opportunity but may only meet some requirements?
-

**The benefits of life at Fonterra | Te ora i Fonterra**
Our people and what they bring to our Co-op shape our success. We have a collaborative culture, inspiring leaders, and passionate people, making Fonterra a great place to work. We also offer competitive remuneration and a range of benefits, regardless of your role or location.
To learn more, visit Fonterra Careers

Our Co-operative is a place where everyone can be themselves, feel empowered to do their best, and are empowered to create goodness for generations.

Sound good to you? Come join our whānau and let’s solve for better, together. You, me, us together. Tᾱtou tᾱtou.



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