Marketing Speciallist

Marketing Specialist Core International Limited (Kmall09 / 7 Hada) is a fast-growing Auckland-based company operating both an online shopping platform and wholesale business, offering a wide range of high-quality Korean products. As we continue expanding our cosmetics and K-beauty division into wholesale and new retail channels, we are seeking an experienced and motivated full-time Marketing Specialist to join our team. What You’ll Do: Conduct market research to identify opportunities in the cosmetics, K-beauty, and general retail/wholesale sectors. Analyse customer demand and industry trends to support strategic business expansion. Plan and execute marketing strategies, digital campaigns, and promotional activities to grow brand presence. Manage digital marketing channels including social media, website content, SEO, Google/Meta ads, and online lead generation. Support product sourcing and importing processes by reviewing suppliers, coordinating shipments, and understanding Korean product categories. Advise on product positioning, pricing, sales promotions, and channel strategy for both retail and wholesale markets. Develop brand visibility initiatives while maintaining a consistent brand identity across all platforms. Create marketing materials, product showcases, and promotional content to support B2 B and B2 C sales. Monitor marketing performance and provide reports with insights and recommendations What We’re Looking For: Minimum of 3 years’ marketing experience or a bachelor’s degree in any field is required.  Strong digital marketing & content creation skills Creative, self-driven, and results-oriented Excellent communication and project-management abilities Knowledge of K-beauty, cosmetics, or Korean consumer goods is a plus. Why Join Us: Be part of an innovative company bringing premium Korean products to the NZ market. Exciting growth opportunities as we expand our cosmetics, wholesale, and retail divisions. Supportive team culture with room for career progression. Full time: Max 48 hours - Minimum 30 hours per week  Hourly rate $30 - $37 depending on experiences