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Digital Customer Executive

4 weeks ago

Auckland, Auckland, New Zealand NZME New Zealand Full time

THE OPPORTUNITY:

Are you passionate about creating exceptional digital experiences? Do you thrive in an environment where customer engagement, service innovation, and revenue growth are key? If so, we have the perfect opportunity for you

WHAT YOU'LL DO:

  • Manage and execute NZME's digital customer journey strategy to acquire, engage, and retain customers.
  • Design and implement data-driven, targeted campaigns across digital platforms.

HOW YOU'LL DO IT:

  • Acquisition and Conversion Optimisation: Drive customer acquisition through strategic opportunities, collaborate with marketing teams, and optimise conversion rates.
  • Engagement and Retention: Develop data-driven campaigns to enhance engagement and retention, design personalised content experiences, and improve customer lifetime value.
  • Customer Journey Design and Execution: Implement the end-to-end strategy and design of customer journeys, use UX and data insights, and optimise the reader monetisation tech stack.
  • Revenue Growth: Increase awareness and drive engagement to convert users to paying subscribers through targeted initiatives.
  • Technical Expertise: Be the 'super user' of marketing automation and subscription management platforms, maintain compliance with regulations, and implement advanced tools for content personalisation.

ABOUT YOU:

  • 2-5 years of experience in direct marketing or campaign experience (experience with marketing automation platforms a plus)
  • Tertiary qualifications in Marketing, Business, Commerce, Computer Science, or a related field.
  • An effective communicator who can relate confidently and appropriately with people inside and outside the organisation.
  • Proficiency with marketing automation platforms (e.g., Braze, MailChimp, SendGrid, Zephr) and data-driven personalisation tools.
  • Adaptable, innovative, and focused on continuous improvement.

WHAT'S ON OFFER:

So, what do we offer in return? A company culture where you're encouraged to bring your whole self to work; where we're diverse & inclusive and foster growth & development. We tell it like it is, challenge the status quo, dare to try, constantly innovate and love some fun along the way We're also housed in state-of-the-art buildings in central Auckland. So what are you waiting for? It sounds like we're made for each other

All applicants will be asked about their current working rights in NZ (Citizen, resident, visa, no visa etc)

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