Account Director

We're seeking an exceptional Account Director to join our senior leadership team, reporting directly to our Managing Partners. This strategic leadership position is ideal for accomplished digital account management professionals ready to step into senior leadership with broader responsibility across digital & traditional media, advertising technology,
customer data strategy, marketing technology
and omni-channel orchestration.

You'll lead client relationships while orchestrating complex, data-driven campaigns spanning traditional media, digital advertising, marketing automation, and customer data platforms. Your proficiency with AI tools, deep understanding of advertising & marketing technology, and ability to architect customer data flows and journeys will drive client success.

What You'll Do

Strategic Client Leadership: Act as trusted advisor guiding clients through customer data strategy, omni-channel orchestration, and integrated planning. Present data-driven insights and campaign performance to C-suite executives, demonstrating measurable business impact.​

Digital Media, Advertising & AdTech:
Lead strategy and execution
(working with our media buying and planning team)
of integrated campaigns across digital and traditional media. Oversee programmatic advertising, social media, search marketing, and display while managing advertising technology platforms including DSPs and attribution tools. Optimise media spend based on data-driven insights.

Traditional Media:

Lead strategy and execution (working with our media buying and planning team) of d
irect traditional media campaigns (TV, radio, print, OOH) with end-to-end campaign delivery from brief through analysis, integrating seamlessly with digital channels.

Marketing Technology & Data Strategy:
Oversee marketing automation (working with our marketing automation and data engineers) to connect customer data to personalised campaigns. Ensure proper data flow between CDPs, marketing automation, advertising platforms, and analytics tools. Develop measurement frameworks proving effectiveness.​

Cross-Functional Team Management:
Direct teams including account management, media strategists, data specialists, martech experts, creative professionals, and advertising specialists. Mentor team members, fostering data literacy and technical excellence.

Project & Resource Management:
Oversee complex timelines, budgets, and resource allocation. Implement efficient workflows balancing media planning, technical execution, and creative development. Proactively identify and resolve project risks.

Business Development:
Identify expansion opportunities through deeper data unification and channel orchestration. Contribute to new business pitches with strategic thinking and technical credibility.​

What You Bring

Essential Experience:

• 7+ years in agency/consultancy with progressive leadership in client-facing roles
• Minimum 3+ years digital account management with proven campaign success
• Active AI tool proficiency (ChatGPT, Claude, Perplexity) - mandatory requirement
• Strong digital media planning/buying across paid social, programmatic, search, display, video
• Deep understanding of advertising technology (DSPs, DMPs, ad servers, attribution platforms)
• Experience with traditional media planning (TV, radio, print, OOH)
• Proven ability executing integrated campaigns spanning traditional and digital media
• Understanding of Marketing automation platforms and experience (e.g HubSpot, Marketo, Salesforce Marketing Cloud, Braze)
• Omni-channel campaign strategy leveraging unified customer data, media and automation
• Analytics platforms, data integration, and measurement framework knowledge
• Strong project management with production flow and resource allocation experience

Technical Acumen:

• Digital advertising ecosystems, programmatic buying, RTB understanding
• Advertising technology platform integration knowledge
• Media attribution models and cross-channel measurement
• Customer data architectures and identity resolution
• Data integration patterns across CDPs, marketing automation, advertising platforms
• Data privacy regulations (GDPR, CCPA) impact on strategies
• AI tool proficiency for productivity and strategic insights

Leadership & Communication:

• Exceptional presentation skills with C-suite executives
• Proven coaching and mentoring track record
• Navigate complexity with clear direction under pressure
• Natural collaborator building strong relationships

Strategic & Business Minded:

• Connect media investments and data initiatives to measurable ROI
• Strong commercial awareness with P&L and media budget management
• Balance media requirements, technical needs, creative execution
• Results-oriented with focus on double-digit growth​