Customer Lifecycle Marketing Lead
2 days ago
**Company Description**
Torpedo7 is New Zealand's largest multi-channel outdoor adventure retailer, with 23 stores nationwide and a dedicated webstore. We are unique in NZ in that our stores have all sorts of gear and experts under one roof - bike, outdoor, water, apparel, snow and fitness.
At Torpedo7 the work comes easy when you love what you do. We are so passionate about the gear we sell that you will see us out there on the track, trails and anywhere an outdoor adventure is to be had
As Customer Lifecycle Marketing Lead, you will be responsible for performance marketing, driving improvements at customer level, lifecycle marketing, developing integrated personalised comms or re-targeting marketing comms through channels and experiences to support prospects and customers on their path to purchase.
You will partner with retail and online marketing to ensure multi-channel consistency as well as collaborate with the customer engagement manager to drive Torpedo7 Club customer acquisition and retention efforts on all paid digital channels. You will also be responsible for leveraging customer data, including developing personalisation and RRA strategies.
**Qualifications**
You will ideally have 10 or more years in Customer Data Insights, lifecycle marketing experience and prior management of an eCommerce team.
You are a visionary thinker and have demonstrated the ability to solve complex, organization-wide or externally facing issues.
You will have proven success in making step changes to accelerate growth, generating revenue and leading high performance.
You will have a strong ability to build relationships, have a collaborative leadership style, intercultural skills and ability to present to senior leadership.
**Additional Information**
Our passionate people enjoy careers that provide inspiring experiences and exciting challenges. Torpedo7 is committed to developing its talent, which allows for amazing opportunities as the business continues to grow.
We’ll see you out there
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