Marketing Manager, New Zealand, Anz Field Marketing
5 days ago
10+ years of marketing experience in a technology environment directly supporting sales teams such as Field Marketing, Alliance Marketing or Partner Marketing
- Demonstrated success in digital campaign management, content strategy, and project management
- Proven ability in lead management and sales funnel management
- A career path that demonstrates increasing levels of responsibility and proven success delivering measurable marketing results
- A willingness to travel and ability to work independently and autonomously
As our Marketing Manager, you are responsible for generating demand for AWS among developers, startups/small businesses, software and enterprise customers in New Zealand. You will define and drive marketing campaigns that meet the needs of the local business, while partnering with marketing managers in Australia, the Asia Pacific, the US and other geographies to deliver global and regional marketing campaigns.
Key job responsibilities
- Partner closely with sales to contribute to go-to-market strategy and plans enabling fact-based decisions through understanding local dynamics, current and emerging opportunities, and risks.
- Generate a 12-18 month marketing strategy that is aligned with customer need, sales and marketing objectives.
- Create and execute integrated marketing campaigns to successfully drive awareness, adoption, and usage of AWS through innovative and effective programs, including physical events, webinars, digital marketing campaigns and lead generation programs.
- Collaborate with Partner Marketing, Developer Marketing, Training & Certification & PR teams to ensure campaigns are integrated across the business.
- Manage the implementation, tracking, efficiency and measurement of marketing campaigns.
- Brief and oversee the work of internal and external agencies.
- Collect and use data to inform new campaigns and the evaluation of existing campaigns.
Auckland, NZL
- Bachelor degree in business, marketing, technology, or relevant field of study.
- Strong stakeholder engagement (internal and external) with the ability to build and maintain influential relationships with senior stakeholders.
- Highly organized, data-driven and detail oriented. Skilled negotiator with proven experience finding creative ways to do more with less, and a track record of staying on budget.
- Thrives in a fast-paced environment with the ability to prioritize, pivot and problem-solve.
- Interested in building programs and processes from the ground up and comfortable in ambiguous environments.
- Ability to remain positively motivated at times of significant pressure.
- A strong team player - comfortable and motivated working in a collaborative environment.
- Proven knowledge of industry tools preferred, such as Marketo, Salesforce, Tableau, HTML, and online analytics packages
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