Marketing Experience Leader

2 weeks ago

Auckland, Auckland, New Zealand Scentre Group (Owner Of Westfield Destinations In Aus And Nz) Full time

**Company Overview**

Scentre Group owns 42 Westfield destinations across Australia and New Zealand. We create extraordinary places and experiences that connect and enrich communities. Our team has the expertise to design, construct, operate, manage and market our Westfield destinations and platforms.

We foster a workplace experience where everyone feels valued, supported and motivated to realise their full potential. We aspire to create a workforce reflective of the communities in which we operate and encourage applications from everyone regardless of age, gender, ethnicity, cultural background, faith, disability, sexual orientation, gender identity or life stage.

**Job Description**

You will be responsible for developing the Centre's Marketing plan and overseeing flawless execution of key marketing campaigns (including co-ordination of all stakeholders). This role involves coaching, leading and developing a Marketing Executive direct report. You will also manage the centre marketing budget, lead centre communications/content plan across owned, earned and bought channels, and deliver an annual Centre events program.

**Key Responsibilities:**

  • Develop and execute a comprehensive marketing strategy to drive customer engagement and sales growth.
  • Lead and develop a high-performing marketing team to achieve business objectives.
  • Manage the centre marketing budget to ensure effective ROI and maximize brand visibility.
  • Collaborate with internal teams to deliver activations and campaigns that meet business objectives.
  • Stay up-to-date with industry trends and best practices to inform marketing strategies.

**Required Skills and Qualifications:**

Tertiary qualifications in Marketing/Business discipline are required. Hands on Marketing management experience and experience leading small teams are essential. A Marketing professional who is confident speaking to our Marketing plan and has experience in presenting and delivering the story is ideal.

**Benefits:**

We offer a range of unique benefits designed to support your wellbeing, career development and lifestyle. These include five days paid Life Leave on top of your four weeks annual leave (pro-rated for part-time), 18 weeks gender neutral paid parental leave for primary carers, with no qualifying period and super paid for the duration of the leave period, and free parking at your local Westfield destination.

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