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Performance Marketer

2 weeks ago

Auckland, Auckland, New Zealand Fusion Partners Full time
About the Opportunity

Fusion Partners is seeking a talented Digital Marketing Specialist to join their team. As a key member of the marketing team, you will be responsible for driving business growth through effective digital marketing strategies.

Your primary objective will be to develop, implement, and optimize digital marketing campaigns across multiple channels. This includes collaborating with external agencies to enhance brand awareness, generate high-quality leads, and support business growth.

Key Responsibilities:

  • Develop and execute digital marketing campaigns across SEO, email marketing, social media, and content marketing.
  • Manage the company's website, ensuring it is optimized for user experience, SEO, and lead generation.
  • Oversee social media platforms, creating and scheduling engaging content to increase brand visibility and engagement.
  • Bring a data-driven mindset to drive performance marketing and ensure measurable outcomes are achieved.
  • Collaborate with internal stakeholders to create compelling content, including blog posts, case studies, and other marketing materials.

Requirements:

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 4+ years of experience in digital marketing with strong SEO experience and a deep understanding of digital agencies.
  • Proficiency in digital marketing tools such as Google Analytics, Google Ads, SEO tools, and social media management platforms.
  • Experience with marketing automation and CRM platforms.
  • Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Strong written and verbal communication skills with a focus on attention to detail.
  • Ability to work independently and collaboratively within a small team and with the wider business.