Key Account Manager
2 weeks ago
About the Company
Campari New Zealand is part of the globally renowned Campari Group, a major player in the premium spirits industry. Their portfolio includes some of the world's most iconic brands, and they are committed to delivering excellence in the NZ market. The company boasts a presence in over 190 markets worldwide, making it a powerhouse in the global branded spirits industry.
About the Role
- Reporting to the Head of Off-Trade, you will play a pivotal role in driving sales, distribution, and brand growth within the off-trade sector.
- Key Responsibilities:
- Assist in managing key distributor and banner group relationships alongside the National Account Manager, ensuring strong partnerships and maximizing business opportunities.
- Build and maintain strong relationships with key customers and internal stakeholders to drive collaboration and long-term success.
- Achieve sales and distribution targets by working closely with the field sales team, identifying opportunities for growth, and implementing strategic initiatives.
- Develop customer business plans and promotional strategies, including preparing submissions and executing tailored solutions to optimise brand presence and sales performance.
- Manage and administer trade promotional and incentive schemes in alignment with marketing initiatives, ensuring effective execution and ROI tracking.
- Maintain accurate customer records and track performance using internal CRM/SAP tools to monitor sales trends, forecast demand, and support data-driven decision-making.
- Provide key industry insights and competitor analysis using AC Nielsen data, identifying trends, opportunities, and threats in the market.
- Prepare monthly reports including sales performance, rebate tracking, promotional spend reports, and field communications to support business objectives.
- Represent Campari New Zealand at industry events, including trade fairs, tastings, and customer functions, acting as a brand ambassador and strengthening relationships within the industry.
- Attend sales meetings and implement agreed actions to drive team collaboration and business growth.
About You
You will currently be in a Key Account Executive, Category Analyst, or Territory Manager position within the FMCG space. This role requires previous experience in sales, account management, preferably within the FMCG, beverage, or alcohol industry.
Required Skills and Qualifications
- Strong relationship-building skills with the ability to engage and influence key stakeholders.
- Excellent analytical, problem-solving, and negotiation abilities to identify and act on business opportunities.
- Ability to manage multiple projects with strong time management skills, ensuring deadlines and objectives are met.
- Experience with CRM and SAP systems is advantageous, with the ability to analyse data and generate insights.
- A passion for premium brands and the beverage industry, with a keen interest in market trends and consumer behaviour.
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