Global Marketing Coordinator

3 days ago


Auckland, Auckland, New Zealand Manuka Health Full time
About This Role

This is an exciting opportunity for a talented Brand Manager – Propolis & Royal Jelly to join our dynamic team on a 12-month fixed-term contract to cover maternity leave.

You will have the chance to lead end-to-end brand management and execute diverse marketing activities across multiple retail and communication channels.

Key Responsibilities
  • Key Responsibilities:
  • Develop and execute brand plans to support business growth objectives.
  • Train the sales force on product positioning and develop marketing materials to attract new customers.
  • Assist in developing communication strategies and provide local media briefing.
  • Build strong relationships with internal and external stakeholders, including agencies and global marketing teams.
  • Develop and implement best-in-class New Product Development (NPD) launches and promotional activations.
  • Identify market trends, analyse brand performance metrics, and identify growth opportunities.
  • Collaborate with the Sales Team on NPD launches, category reviews, and field execution.
  • Lead portfolio packaging renovation projects, from concept to implementation.
  • Support in-market teams with above-the-line and below-the-line marketing activities, including media campaigns, POS, and consumer promotions and digital marketing initiatives.
  • Work with agencies to develop and execute marketing and advertising campaigns.
  • Monitor brand performance using research tools and reporting to generate consumer insights.
  • Manage budgeting, forecasting, and monthly Advertising & Promotion (A&P) spend.
  • Drive cross-functional collaboration with Sales, Operations, and Management.


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