Social Media Marketing Executive
4 days ago
Welcome to ZURU
We are a global leader in the toy industry, known for our innovative and creative approach to play. Our portfolio includes award-winning brands like Bunch O Balloons, Mini Brands, XSHOT, Rainbocorns, and Smashers.
Job Summary
We are seeking a talented Content Marketing Executive to join our Baby Vertical Content Marketing Team. This role involves developing and executing content marketing initiatives for a new brand launching in mid-2025.
You will work closely with the Content Marketing Manager to create engaging content for local markets, monitor ad performance, and support data strategy. Your responsibilities will include:
- Leading the global organic content planning for our key social media platforms.
- Creating engaging content for local markets.
- Monitoring ad performance.
- Suggesting influencer content ideas across brand channels.
- Supporting competitor and audience research to inform future strategic decisions.
Skills and Qualifications
To succeed in this role, you will need:
- 1-2 years of experience in a marketing role with a growing understanding of core marketing principles, preferably social media management, content marketing or content creation.
- Able to multi-task, set priorities, and stay focused in a dynamic environment.
- Creative-minded with the ability to apply analytical thinking to content and marketing concepts.
Our Culture
We value a dynamic and supportive work environment, where everyone is empowered to do their best work. Our NEW ZEALAND office offers health and wellbeing benefits, including lots of fresh fruit, coffee, and a foosball table.
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