Lifestyle Content Director

5 days ago


Auckland, Auckland, New Zealand NZME New Zealand Full time

At NZME New Zealand, we are seeking an exceptional Lifestyle Content Manager to lead our digital lifestyle coverage as one of our senior editorial leaders, reporting to the Chief Content Officer.

The Opportunity

This strategic role requires a forward-thinking individual who can shape the direction of our premium and free lifestyle content across various domains.

  • Set the strategic direction for digital premium and free lifestyle content, including planning, scheduling, and overseeing the execution of complex content projects.
  • Build a sustainable market-leading subscriber base and commercially successful audience-driven lifestyle vertical.
  • Develop and implement effective content strategies based on a deep understanding of the target audience and commercial needs.
  • Use analytics and insights to monitor competitors and achieve business goals.

Key responsibilities also include:

  • Directing and coaching journalists and lifestyle team leaders to deliver trusted quality journalism.
  • Developing strong relationships with key commercial stakeholders and influencers across New Zealand.
  • Maintaining strong communication and collaboration with other teams across NZME to ensure seamless, integrated news coverage.
  • Supporting the newsroom's editorial mission, promoting a culture of excellence, accuracy, and trust.

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