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Digital Transformation Specialist

2 weeks ago


Christchurch, Canterbury, New Zealand Farmlands Full time

At Farmlands, we're on a mission to enable improved profitability and productivity for NZ farmers and growers.

We're looking for a Digital Transformation Specialist to lead the delivery of seamless, engaging customer experiences across all digital and marketing technology platforms.

About the Opportunity

You will drive digital transformation with agility, ensuring alignment with marketing strategy, trading priorities, and customer integration goals to maximize the impact of MarTech solutions.

Key Responsibilities:

  • Oversee the execution and continuous optimisation of our platforms.
  • Ensure consistent brand alignment.
  • Lead a team of digital design and delivery specialists.
About You

To be successful in this role, you'll need:

  • Proven experience with marketing automation technologies such as Adobe Campaign.
  • Experience in the build, integration, and optimisation of digital marketing tools, specifically customer journeys and campaigns.
  • Extensive commercial experience in digital marketing within client or agency side.
  • A track record of increasing conversion, content engagement, and audience reach.
  • Inspiring leadership qualities, regularly visible and engaging with others to develop solutions.
About Us

As New Zealand's largest farming co-operative, we have an annual turnover of more than $2.3 billion, with over 1200 staff in over 80 locations from Cape Reinga to Bluff.

We offer autonomy in a collaborative fast-paced environment where we truly value 'Minds Open', 'Be-ing You', and 'See-ing it Through'.