Digital Marketing Specialist

4 weeks ago

Auckland, Auckland, New Zealand Fletcher Building Limited Full time

Like You, We're Proudly Building New Zealand It's something we are proud to have been a trusted part of, for over 90 years and counting. Every day, passionate and dedicated people come together as an industry to help build healthy, sustainable homes, creating a better future for all New Zealanders. GIB Plasterboard is the number one choice by customers in New Zealand. Our quality and reliable products, along with our unparalleled service and support is what sets us apart. When you start with us, you will learn that we are all brought together by the passion we have for putting the customer at the heart of everything we do.

Are you a passionate digital marketing professional ready to take on an exciting new challenge in a newly created role? Winstone Wallboards, a company with a rich 95-year history, is looking for a dynamic Digital Marketing Specialist to join our team and drive our digital marketing journey.

Why You'll Love This Role:
  • Be a Trailblazer: You'll be at the forefront of our digital marketing revolution, bringing fresh ideas and innovative strategies to a traditional business that's ready to embrace the digital age.
  • Drive Digital Projects: You'll develop and implement comprehensive digital marketing strategies/projects, creating a roadmap for our digital future. Your ability to confidently communicate complex ideas in simple terms and take stakeholders on our journey will be key to our success.
  • Shape Our Digital Marketing Future: Have you led a business through a digital marketing transformation before? Perfect You'll help us develop and implement a strategic plan to integrate and optimise our digital channels, driving growth and ensuring we understand what truly matters for our business's success.
  • Website/Email and App Management: Optimize our GIB and gypsum websites, develop marketing strategies for our mobile apps and create engaging email marketing campaigns, maintaining the accuracy of our email database.
  • Performance Monitoring: Track and analyse the performance of all digital marketing activities, providing insights and recommendations for continuous improvement.
What We're Looking For:
  • 5+ years in digital marketing, with proficiency in digital marketing tools and platforms. If you have experience with Salesforce Marketing Cloud, that's a huge plus We're diving deep into this platform, and your expertise will be invaluable.
  • Excellent communication, project management, and analytical skills. Knowledge of SEO, SEM, and web analytics is essential.
  • Strong stakeholder engagement as you'll present ideas and strategies to stakeholders, commanding the room with confidence and clarity.
  • Experience in the construction industry is advantageous, although we welcome applications from other industries where you can really make your mark.
The Opportunity

This is a career opportunity that offers challenge, variety and scope. Enjoy our awesome benefits and perks that come as part of a large construction and building materials company, such as an education support fund for you and your family, a maternity fund, a share scheme, great discounts and enjoy the flexibility of working from home two days a week, with the initial period spent mostly in our Mount Wellington office. If you're ready to make a significant impact and lead Winstone Wallboards into the digital future, we want to hear from you. Apply now and be part of a team that's committed to innovation, growth, and excellence.

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